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Category Archives: discounting salon services

Hair colour or dye the consultation


Welcome to BACK2MYROOTS B2MR

A place to share thoughts review hair colour and products.

The Consultation your time to shine:

I’ve been a fully trained stylist involved in our industry for well over 30 years have been fortunate enough to have experienced many aspects of the hairdressing Industry. In my many years of working with clients, I like to think that nothing shocks or surprises me many clients have shared every issue that may arise and come to us at our chair and station chair.

I’ve seen young women come in with orange roots and white ends. I’ve seen red roots and black ends.  I’ve seen hair looking like a traffic light from violet to blue, colors that usually are reserved for flowers.When I see these mistakes colour failures in some case hair nightmares one cannot help but feel oh so sorry for the client to which these hair are attached.

Normally when the color mistakes are so apparent the truth is impossible to ignore the poor client is so embarrassed upset and apologetic that one  really wants to help and fix this problem if at all possible. The client usually admits that it was a money issue a crazy moment or a few drinks with that got out of hand with a friend it seemed like a good idea at the time! found an old box under the vanity and thought it would be a great time at 3 in the morning to “streak” their hair. I don’t have any issues helping these clients for me the challenge is correcting it the reward is success a happy client she made an honest mistake at home and now seeks professional help a humbling experience in it’s self.

Usually they have learned from the mistake  after all we all make mistakes first time one feels sorry for them repeat offenders well they are on their own, most however are more than willing to go through the steps to fix the situation. Then there are the liars. I know this is harsh, but usually when you ask someone a direct question and they knowingly misinform you, that’s a lie. As a stylist how can we make an informed decision to fix something when blatantly given the wrong information. In most cases they have been deceived by marketing adverts and promotion that suggest an easy to use instant make over in a box trouble is these kits cannot cover and address every hair situation or scenario it can be complicated! from a stylist point of view we need to know the truth in order to perform the right service.

Here is an example of a normal client consultation:

 A client is looking for some sort of chemical service, not always a major change; let’s say going lighter.  We will take a close look at the hair during the consultation and figure out what we need to do to get as close to the desired result without damaging the hair.  It is at this time when we’ll ask the client their past history.  whilst at the same time looking and feeling for indications of damage, If we see any sort of banding, we know some sort chemical affected the hair.  It’s a pretty simple fact, hair grows approximately 1/2 inch a month.  If there is a any sort of line of demarcation, we know there was something “done” to the hair,  and we can tell when it happened by how far it is away from the scalp.  When we ask the client why this band exists, they can’t give a reason.  When we’d tell them that something had to be put in their hair to create this band they will not admit to anything.  To be fair with so many over the counter products these days misleading the consumer it is possible that they were unaware the product used would cause this issue.  In some cases one would repeatedly ask the question and they’ll repeatedly plead their innocence/ignorance. stale mate helps no one!

Here’s some information everyone needs to know.

Anything from a box color to a highlighting shampoo that causes any visible difference in your hair color has permanently altered the hair structure. Sun-In or anything like that, especially highlighting shampoos and conditioners have any variety of alkaline chemicals that diffuse your natural pigment. Beware of these products since they may contain sodium hydroxide which is relaxer. Any color from a box that is made from 2 or more components that are mixed together have some sort of peroxide component. Peroxide oxidizes your natural pigment, so if there is any alkaline in the formula, you will get lift. Many box colors say that they last 24 shampoos simply put if your color is changed by a box and if you grow out roots, it is not temporary the hair structure has been permanently affected. When hair is colored or receives any chemical service it is permanently affected till it is is cut off.

You may have correction to re colour blonde hair with brown pigment, it may be a perfect colour match  but the hair still has any inherent damage caused by the initial service in this case going blonde. As a client try and be as open as possible the more history the better  their is no advantage in trying to hide any chemical service that you have introduced into their hair.   there is no reason to hide any details no  matter what the box says informed decisions are easier to make with all the information at  hand and every thing must be taken into consideration.  When we ask you questions about what has happened to your hair for the past year or so, we need to know everything so we can make the right decisions for your services.

Next time you come in to get any chemical service done be completely honest with your colorist or  as a stylist you are doing a consultation make sure you ask all the right question.We can read the history of your hair and there is no need for deception.  After all, we have your best interests in mind.  As it’s said ‘The truth will set you free’. A lie may break your hair!

Our goal a professional stylist is to work with clients to deal with the issue at hand offering the best service possible supported with education knowledge and an honest understanding of what is possible given any situation and history. Always retaining the right to say ‘No’

Mike B2MR

some extra facts:

TYPES OF HAIR COLOR

Permanent Color:

Permanent color gives you 100% complete coverage. Most permanent color uses peroxide (10 to 40 vol.) and ammonia. The downside is regrowth of new hair – it is a different shade and will leave a line of “demarcation”, or regrowth. Most permanent hair colour uses 10 to 20 volume peroxide 40 vol would only be used for high lift blonde formulations, In most cases 40 vol is not recommended for scalp application. this type of application requires colour balancing unless first application.

Not all colour is driven by Ammonia many options available.

Semi-Permanent Color:

Color usually contains some ammonia and uses a developer of 10 to 20 vol. Although it normally contains something to slightly open the Cuticle it does not have Ammonia nor does it have Peroxide much less 10 to 20 vol.

Demi-Permanent Color:

Uses peroxide in low vols. (under 10 vol.). Many have no ammonia and leave little damage. When the color fades, it does gradually so it leaves no line of demarcation. Normally uses around 5vol for the oxidation of the colour molecule may have low amount of ammonia or some other substance to open the cuticle fro slightly deeper deposit. long term use of this formulation will result in build up and possible re growth line slow fading, ideal for Grey coverage with out going permanent

Semi-Temporary Color:

These will last a short time (1-4 weeks). The usually incur no damage to the hair. You can expect about 40-60% gray coverage. A direct dye/stain lies on the surface of the hair very little deposit so fades as washed whilst will blend Grey hair  some types more than others will not give full deposit will build up over time, they s  sometimes have an alkaline in them to enable a little deposit.

Temporary/ Color Rinse:

Color lasts from one shampoo to the next and is deposited on the outside of the hair shaft. As with a Semi permanent these can and do vary in their chemistry and how long they last depend on amount of washing and porosity of the hair, they can cause staining issues

There there is always the herbal organic products that you might want to consider.

http://back2myroots.co.uk/2012/01/30/natural-herbal-organic-hair-colour/


 

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challenges and change in the hair industry .


Back2myroots : A place to share thoughts and grow idea’s. B2MR

              Is there need for change in our industry? 

                                  ‘If so’

                How can this change happen?

Sadly although it can happen by itself when this happens it’s not normally good and positive change. It’s a change that happens slowly over time normally caused by neglect and complacency.

Rather than point out areas that need to change or be addressed i think it better to look at the big picture and how positive on going change can and will impact our industry. Not every one is open to change some might even be dead against it but it happens with or without some guidance and direction when this happens it can become quiet chaotic and seem very random and uncoordinated.

The hair industry has so many facets that it becomes quite hard to think about it as a whole I think of it more as many smaller units that are all linked under one umbrella ‘our industry’.

From Salon ownership.To Distributor.To Manufacturing. These might be considered the three main arms with other avenues leading off and yet connected within the industry.

This might be Stylists. Training education. Product knowledge. Product education. Platform work Product promotion. This would then break down again into others area. Colleges.Academy. Salon training. Product educator Sales person. Artistic team member and so on. Many avenues to many to split them up.

What has changed over the years? Certainly government involvement in standards and levels of training by the setting up of training standard bodies creating over legislation has this been for the better good of the industry? For both the standards and indeed for the types attracted into the profession? Are the right people steering controlling and setting mandates for our industry?

The number of colleges and academy’s. The standards they teach  the number of students they produce qualified each year. Is it now just a business and  way to control unemployment numbers? Should they work more closely with the industry at grass roots levels the salon and business owner the end consumer of the trainee’s.The industry expected to employ these constantly growing number of newly qualified professionals.

Manufacturers the products they produce, they way they market them. Do they respect our industry or dictate to it? Should they be more transparent about the products they expect us to use and promote. The salon business. Is on longer seasonal. The demands from stylist are different. The way we can connect with our clients is different. what clients demand is constantly changing. The age of expected discounting is consuming many salon and spa owners.

I do not have al the answers to the points raised but i do know that over the years we have allowed these changes to influence our industry. These changes some good some not so good now effect and influence our profession greatly. Judging by the number of industry professional voicing opinion globally on various professional group forums the need and want for change is growing. Build up a Linkedin professional profile join a some groups become active.One such group ‘professional hairdresser knowledge networking group’

There are many passionate motivated professional who work tirelessly to try and raise awareness and have a voice. Every salon every spa has the power to make change happen. How. By starting in your own salon with staff and owner collaboration with innovative thinking. By taking action start to think about and discuss the things your ant to change have a vision and work towards it salon owners stop competing with each other by our discounting each other you are hurting your selves some time competition is not healthy it’s distractive and negative.

Start in salon training develop your team have high standards start hold the manufactures accountable for the products they expect us to use. Join discussion groups share your voice have opinion.When things are not acceptable say so communicate openly with staff. learn and understand how to use social net working and multi media to your advantage. Encourage personal development as well as salon and team development. Take back control of your business and so a little bit of our industry by being educated skilled and professional. Being informed having knowledge is power having opinion and sharing views is powerful.

Finally the internet and the information available we cannot trust everything that is posted to be totally true we owe it to our sleeves and those we work with or influence to do a great deal of research to make sure the facts that we are presented with are correct. To be willing and open for change and challenges to embrace all the new possibilities available to us.

The internet is a marketing tool as well as an information high way so we have to all learn to navigate it and stay current and up to date!

I hope that this starts up some discussion and gives me some feed back.

Mike B2MR.

 

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Hairdressing education and sales:


Welcome to B2MR BACK2MYROOTS!

http://www.back2myroots.co.uk/

Regular postings of fresh new topic’s.

                                       Sales or sharing?

A place to share thoughts review hair colour and products.

This topic is worthy of both discussion thought  and comment for it effects each and every one involved in the Hairdressing Industry.

Having Spent a number of years involved in Sales and education or is it? Education and sales: It’s so hard to know for one supports the other. [ chicken and egg what comes first] One side sales drives the education machine funding allowing technicians and educators into salons to share and demonstrate. On the other hand without the support of good education the sales go flat. Salons. Stylist lose interest, use products incorrectly getting bad results blaming the product! It is my view. That if you really trust and have belief in a product it will sell it self. If your educated a product how and why it works. If you have a passion for it, it’s easy to talk about it sells it self.

Why so much pressure on sales why fear education?

In salons many stylist hate education up dates. They look at educators as know it all’s They attempt to put then down show them up  in some cases resent them Why ?  FEAR!

Most salons change colour lines because of dissatisfaction with the product. If it does not perform well in reality the fault is with the stylist technician. But hey! It’s always easier to blame a product than take an honest look in the mirror! Tuff harsh words but true. I don’t know how many salons I’ve visited that so need education support but the staff the manager will not allow it. I also think that many sales representatives have very little respect for what a good passionate educator can do.product knowledge classes or in house training vents can make such a difference to a salon.

Why because they fear letting any one see that they don’t know everything! who does? The fact is Sales are Sales. Education is just educating. On how to correctly use and get the best out of the product that sharing knowledge giving support to the salon to the sales person to the staff this can only serve to improve. Standards. Skill. Knowledge. Why all the problems? Ego, Insecurity, Fear? or just an un-daunting need for control!  All things that are rife in society but for some reason really run rampant in the Hair beauty industry.

We have salon managers and owners who fear educating there staff to much. We have staff who hate to admit they have an issues or don’t understand. Will not admit that they want or need more education, skill and knowledge. We have professional Colour companies who market them selves with being professional. But flood the market with home colour kits. With little or no care for the effect on the high street salon The stylist trying to make a living build up a clientele not to mention the damage long term use can do from use of home colour.Building  passionate committed team that works together an want education is key to success.

Colour Companies that offer education to some to degree but maybe not fully transparent when it comes to formulation ! Maybe not totally honest about all the chemistry of any given product need to know bases! misleading. We have schools Colleges, Academy’s. All offering a level of training but! How qualified? How up to date are those trainers? How much do they really care? How skilled are they? How current are they? How they look! How professional are they/

We have young people coming into the industry with a false idea of how successful they can be. How much there is to learn. How long it takes to be a success. We have Stylist who reach a level of qualification and then sit back knowing everything knowing nothing? Why is this? so many skills to learn so many tools to understand?

We have all these different governing bodies have you ever tried contacting them to ask for a meeting or some information? good luck with that one. Am I out spoken? Well maybe but it’s done it’s said to create discussion, to open up debate, to see who really cares! Not to be politically correct.We have to raise question sot find answers.

I have over the years worked with  many like minded passionate industry professional and they are all of the mind that things could be better standards raised, knowledge shared. education improved so what can we do how can we make a difference?

How can we encourage an exchange of knowledge and information. disclosing of product information in an open transparent manner.  One with sales teams working with and supporting education. Stylist who constantly want to up-date. Teachers trainers. Who really care how to encourage the young stylist to have higher standards, skill, who pride themselves in levels of Service and consultation. This is possible by net working sharing reaching out. We have so many mediums available to us  this is such a huge multifaceted Industry. It’s exciting vibrant. It’s constantly growing, changing evolving, whilst at the same time standing still.

The Linked in professional hairdressing net working group is established in the hopes of attracting like minded people to join share and debate.

Many thanks Mike B2MR

My Blog and all links can be accessed via my web site.

http://www.back2myroots.co.uk/

 

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Success as a hair stylist it’s in your hands!


Welcome to BACK2MYROOTS B2MR: Regular postings of fresh new topic’s.

A place to share thoughts post comments and idea’s.

As a stylist we strive to become a success to be fully booked to get new recommendation to earn a great salary to be the best we can. But sadly in so many cases somewhere along the way this changes or never happens why?  What went wrong?  Why do some get so disillusioned even resentful.Why do so many quit the industry! Why do some get by but are full of anger and resentment about both their employer and indeed fellow staff members Why? Time to be honest! It’s time to seek some help? Get re focused and remember why you started on this journey of self discovery looking for creative success. You had a vision a gaol what went wrong?

If this is you!

It’s time for some honest reflection to ask your self some soul searching questions starting with the big one Why? Did you become a stylist? Followed by. Do you enjoy being a stylist? what do you want from being a stylist? What were the goals? What were the aspirations that brought you into this industry? What are you prepared to do to reach your goals and dreams!

There are so many avenues to explore so many skills to gain. There is so much to give and yet so much to gain. Yes you have to give things away to get them back it’s the way of the universe. But all of this comes at a cost nothing in life is easy or free it takes hard work commitment! It takes constant training and updates of all the skills we have. All that we know and all we have yet to learn try and discover. These are challenging times for everyone.Those challenges and demands being day to day running and managing of the salon and staff team members. As stylists working in a salon being part of the team we should be involved in the salons success.

How can we do this? By being and staying positive and upbeat. With so much global uncertainty so much negativity in the news you must think and be positive and up beat both in your out look and in what you project. I have little time for negative attitude or thinking it’s destructive on so many levels both in personal and  work life. These skills cover every aspect of our industry. From those key things that are at the very heart of our daily routine and business success .

Service skills. Communication .Consultation. The experience we offer and create.

We have so many tools available to us to research and study our craft.The Internet the world wide web books. These are really good for learning about service and consultation skills after all Service and clients are our business. We must not forget the other aspects of our trade  the practical hands on creative side this need to be fed and stimulated sharing idea’s with team mates work colleges. We must also make sure we are up to date with product knowledge and technical knowledge.

Just being a busy salon stylist can and will get to be quite routine if you don’t push and challenge your self. It is very easy to get complacent take what we do and indeed out clients and the very fact of being busy as a given ! not always the case. Real success is to challenge your self and continually grow. Fear can hold us back as stepping out side ones comfort zone pushing the envelope is not a comfortable place to be for many of us. Get involved in the salon training nights. Maybe become a platform artist or educator. for major colour company. consider entering some competitions, photographic work .These can be good for both individual stylist and  the whole salon it moral and image.

Remember that the more you give out through sharing skills and experience the more that will come back to you. This career is for you to manage and steer. It’s a journey and adventure you have no idea of what opportunities lie ahead for you. All yours to grasp all you have to do is aim high and challenge your self and those around you. Dont settle for second best. Have high standards. Stay up beat focused. Constantly challenge your self and those around you.

If the above is you if you want to move forward step up the ladder to success then lets connect for an informal chat maybe we can move forward together. Learning and sharing experience.

                                                         http://www.back2myroots.co.uk/

All contact information is on my web site I very much look forward to hearing from you

MikeB2MR

 

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The hair salon survival plugging those leaks!


Back2myroots : A place to share thoughts and grow idea’s. B2MR

Is your salon leaking are you struggling to stay afloat?

These are tuff times an economy that is slow challenges of competition. Clients looking for deals and discounts the hair industry and owning a salon have many more challenges these days. Are there ways to save money stop wastage plug those unnoticed leaks? Of course there are so many unforeseen running costs in the salons well as the inevitable ongoing expenses. Here are a few tips that might help you. So where can these leeks be van they be plugged? Yes it takes just a few changes in patterns and actions.

1/ We have all done it it constantly happens in the salon those off hand discounts you know the ones That client who is having a tuff time or that special regular you like that one who tips well! Her or his service was maybe full head highlights and cut. You take your client to the reception and say to the receptionist oh just charge for cut and a T section toady! or that cut and blow dry we will just call that a flat X today! this is discounting this is giving away money if your staff member it’s not yours to give! How often does this happen. Add it up it has to stop.The client does not expect it they come for the service and attention you give no need to try and buy loyalty it’s off hand discounting costing the salon £££$$$$ every month and the stylist as commission is less. Change number. One stop this practice across the board!

2/ Carrying to much retail stock.If it’s not moving it’s dead money go the shelf carry what you need and what you know sells. Don’t make up excessively sell more for less! The more you can retail the better the deals with your distributor. Pay invoice on 30 days products constantly change so over stocking on old packaging is dead money you end up either discounting it or using it in the salon.

3/ Products Salon stock. I don’t know how many salons i have been in that have boxes of half used tubes of colour ! Why is this staff are to lazy to look for the used tubes have a system where they must be used prior to new stock being released. This is a major cost to salons stock control.

4/ Product waste over mixing of product and general misuse of products not good for the environment by a gain it adds up a big expense to the salon.How much colour and bleach is left over after any given process! Weigh it measure it keep good records of formulation eye balling formulation is not professional and creates waste! Consider if you do not keep good formulation records how can you emulate the same colour! your sick how does your co worker cover for you !!

5/ A fair and structured commission and reward system one that works for the salon offers incentive but can be afforded. Many salons can be held to ransom by a busy stylist this can be costly it have to be fair for all. make sure appointment bookings and times allocated are managed by the reception. No more added time added extra time just because you enjoy the chat with a certain client!! over the week how many lost appointment does this make for the salon!

If you were to apply these five changes to your salon over a month you would sees noticeable increase in revenue and saving on costs. I’m not suggesting cut backs. I’m suggesting taking control not just as an owner but as stylist . Stop giving those 10 or 15% discount breaks think about product use. Manage your stock both retail and in salon. Think about making these changes it can be nothing but good for all concerned the salon the business the salon and index the staff team. If your giving the best service have great skills offer a wonderful experience that’s all you need to do!

I write this from experience having owned salons but also visited so many where this constantly happens.

Finally start keeping records of the new clients the walk in client see how many re book or come back a second time! Do this over a period then have a staff meeting to discuss retention and re booking. Over 25% of clients who visit a salon for the first time do not return! how much business are you losing!

Some easy steps to make some big changes that could make such a big difference to the salon the staff ad your profitability. Discuss this with your team it cost everyone it could be your survival collaboration not dictating make your team responsible for their part in this. Manage your salon wisely drop old habits remember why your in business. think about the vision you have for your salon your life.

Mike B2MR

Need some help an daddies check out the support we can offer you if struggling to make these changes.

http://www.karendavidintl.com/

 

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Salon Spa hair beauty.


Found this quite interesting so thought as a link i would pass it on.
http://www.squidoo.com/salon-and-spa-employment-outlook

 

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Challenging times in the hair salon.


Back2myroots : A place to share thoughts and grow idea’s. B2MR

These days knowing how to cut hair. Colour or dye hair is not enough to succeed!

The hair salon for so long classed as a safe little to no risk business. Everyone will always need a haircut. low overheads and good profit margins. But not any more to owning a salon, being good with people being a good all rounder is not enough. These are challenging times and more and more we hear about struggles. We hear stylist and owners questioning what used to work does not any more. Clients have the ability to look for the best deals and discounts.This questions customer loyalty and client retention. Stylist want more than just a basic wage.Young stylist leave college with such high wage expectation newly qualified they think they know everything and world is their oyster!!!!

Product’s many have improved some are misleading and dangerous. As professional we have to make and hold some of the manufactures to account. They have to be more transparent about product content and any possible health implications. Insurance, liability, health safety. tax, licenses. Is it all worth it?

 http://www.ewg.org/hair-straighteners/our-report/hair-straighteners-that-hide-formaldehyde/ 

The global shift  in economies has touched every one for many created fear and a longing for the good old days. I feel that although things are tuff and everyone is sailing in unchartered waters, the true professionals the ones who can embrace change will come through these hard time stronger and better equipped for the future. Change is scary but it’s also positive. Innovative thinking staff collaboration, creativity. These are the future.

These  standards and etching have to start at grass roots in the college and academy with the young apprentice encourage that wanting to question and lean that need for answers. That passion this will only come when standards are raised by those running and teaching in these institutions. The future is training up the stylists of tomorrow and making sure they have product awareness and are ready to question and demand answers. Salons teams have to be on the right and the same tracks to succeed.

Salon owners have to realise that discounting is very short sighted it’s a game when salons in any area start the discount game all business suffers. Service, skill, creativity, honest, communication, value for money these are the keys to success. Having a strong and focused team all working together. Work together share the rewards together.  

Working on line has taught me just how many industry passionate motivated professionals there are who really try to make a difference. Who are willing to share their views experience and opinions.To reach out and support others. Raise questions ,look deeper than the surface

How ever tuff things are for you and your business it will get better it can better. Reach out for help an support think out side the box. Challenges are how we grow and get stronger we are in the business after all of solving problems and correcting wrongs!

We have to embrace this changing world and all the issues that we face in our business. We have to communicate and net work We have to seek out others to share views with ask for professional help .Most importantly remember why you came into this industry what was your vision? Has it changed? Does it need to change? Change and the challenges it presents  are positive.

Mike B2MR


 

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