RSS

Category Archives: Hair salon service sales.

New look shared vision


Back2myroots : A place to share thoughts and grow idea’s. B2MR

A vision shared:

It has always been my goal to use this web site and indeed all the blogs as platform to share thoughts thoughts and views.
My vision has been to create a place for even one to have access to some educational material but also topic’s of interest maybe articles that provoke some thoughts push a few buttons make a difference.

Over the course of doing this and as we launch the new look to the web site and what it has to offer. I have learned much along the way two things have been very valuable to me.
First and foremost connecting with Karen and David Owners of http://www.karendavidintl.com/ they have shared a great deal with me about their goal dreams aspirations a vision for the future in our industry the salon support material they have produced is relevant to all salon owners and stylist in the coming weeks i will be promoting there material and sharing links to it. Although they are based in Australia and New Zealand they have proved that with todays social media tools the internet webinar downloads audio support any thing is possible.The issue we all experience in our industry are very much the same what ever the continent what every the government or over seeing bodies . It’s only professional committed industry professional who can really make a difference and help to make change happen.

I have been given an opportunity here from a Uk base to be an affiliate to promote and sure the material they offer and think that it could make a huge difference to all those struggling to survive or looking for answers to a way forward.

My other huge reward has been LinkedIn having established a profile i started a professional hairdresser net working group it has steadily grown over the past months to having a true international following in excess of 1000 members. the topic’s raised and the comments placed make it very worth while. What i never expected from this was how much i could learn and gain from the honest sharing of others or indeed how if you place the right topic’s and post honest points to questions raise you can and do attract and so connect with so many like mined professionals all wanting to make a difference this has been one of my greatest rewards and certainly i am very humbled by the comments some have made the honesty of some and the ongoing support.
I would post some personal thanks but the professionals who i have really connected with you know who you are and i thank you so much for your support your comments. your professional confidences.

It is my on going mission my vision to carry on developing the web site and the blogs. My hope is to add and develop material that creates discussion evokes thought. I also hope to develop some material for down load some in conjunction with Karen and David. This will be in the coming months but i’m sharing it with you as i’m very excited about the challenge and possibilities

Mike B2MR

 

Tags: ,

The hair salon the industry what do they mean to you?


 Back2myroots : 

A place to share thoughts and grow idea’s. B2MR

                What is a hair dressing salon?:

Is it just a place to do business? Is it a hub a hive of activity? A place where like minded talented stylist get together to share there talents to gain and share experience. A place to train and be trained! A place to work your craft build a reputation be a success. It is so much more consider for a client. It’s a place of relaxation. A place to socialise palace to trust, in many cases as stylist we can and do build strong bonds of trust even friendships with our clients.
For a salon to succeed be a successful Business so many factors have to come together.

Many things to consider Location a key component. Image the very essence of the business. Goals. Vision. Staff. Products. Marketing. Innovative thinking collaboration. All of theses are key component’s for success is any one more important than another:

A point for discussion what do you think? For me it’s the team. Management and all the staff.

The Team:                    

Here is an example on the above. Who owns the salon? Who are Staff hard to tell. they all look equal they are a real team.I’m sure they have structure and mutual respect. But it’s not a dictatorship it’s not a salon class system.

I have been writing quite a few of these Blogs mainly for me a way to share and reflect, I do it seems come back to the same key themes.

Education. Knowledge. Honesty and Service. creative thinking open discussion. Personal development openness to learn. To embrace criticism and valuable feed work,collaborate be a team player . We should never stop learning or wanting too! Never think we know it all! { us hairdressers have big ego’s and it can get in the way}  Success and learning and service if you don’t like people don’t like communicating why be a hairdresser! Being honest with your self about who you are being honest with your clients really important if you want to succeed.

I read a recent article

One person had written in raising a question about his partners in a salon being more interested in platform work self promotion than being committed to the business:

                                                           {back to ego issues }

Having worked for a number of years as both an educator and platform Artist I know how much fun it can be. The rush of walking out on a stage introducing yourself your models you have and own the stage your centre of attention.

                                                       {For that brief moment}

Being an educator and platform artist can help you promote both your self and your business. This should be the reason for doing it! Yes to further your career to gain knowledge to share but don’t get sucked into thinking your really that special. Dangerous it’s not fame it’s fore filling that inner need to a platform to show off the most important things is to learn and share help develop the salon your teammates. Encourage personal development of all skills both hands on technical but also personal growth.

The big Colour Companies need us to sell promote educate their products. At the end of the the day your Salon should be your priority why? It’s yours to build to grow without the constrains dictated to you when representing a large corporate concern. Use the education experience you gain to share with your staff use your skills knowledge on your clients use the fact that you are an industry expert to your advantage. support your juniors your trainees.

Another interesting topic stylist with poor client retention key to business a stylist who is unable to build a client base is questionable. A stylist who gets no returns or recommendations from clients the salon gives them is costing the business money. 

                                                   {what would you do in this situation?}

This is time for open honest discussion with owner manager staff member: Time for honesty and truth ask the key question why do you think we are in this situation. make them take responsibility set out a plan together to improve set out a time frame for change set a date for review.
Communication is key having said that the individual has to take responsibility for their actions or lack their of, suggest in salon training nights a time to share thoughts idea’s courses education, maybe a course in service handling clients, a little attitude adjustment. Finally as an owner i would set a dead line for giving them clients, suggesting that after an agreed period a new stylist is being brought in and it will be their turn to be promoted. Harsh maybe but it’s but it’s how to move your business forward.

keys to salon success:

Choose the best products you can stay on top of new products: be informed question everything!

As new Colour lines come out try them have in salon training and Demo days.

Educate your self and your staff on the products you use then you can  share and educate your clients.
Have staff get to gather open debate creative discussion nights collaborate ion idea’s

Clients love know that your a true professional share you knowledge that Consultation your time to shine.
These shots are close up’s of hair i have coloured highlights all over colour multi shade highlights permanent semi permanent learn it all

It is my view for success surround yourself choose to work with people you like respect and can learn from Motivated talented creative honest stylist, who are also willing to learn to share to help grow the business, develop your team, work with problem solvers not makers! be the salon for training and education share and reward success with your team be that salon of solutions!

Encourage personal growth and education. stay on top of new products have in salon education events strive to be the best have the best reputation this will create a place people will want to work in clients will want to be a part of. I hope that this article will be of interest to both stylist owners managers educators and platform artist’s we are all part of a team.

                     THESE LOOKS ARE OF THE SAME MODEL NATURAL CURLY HAIR

Coloured with Red Copper tone her natural hair level is a 6 dark Blonde.

Colour used was for deposit only when going tone on tone unless we want to bring the clients own pigment out lift is not required.

Using say 10 vol may have made this even brighter but would create roots issues down the road. This up do was created to get as much height as possible without it falling down or over. In this instance two scouring pads were used like doughnuts on top of each other some hair pulled through the hole in the middle this creates the cascading hair from the top the rest is wrapped around allowing free fall providing texture and movement. Finally from the front view a very loose sexy look  with lots of height but still keeping lots of softness

As the hair falls down. Putting hair up in this manner with a firm base as a structure will not fall down.

                                                http://www.back2myroots.co.uk/

                                    http://uk.linkedin.com/in/mikevallanceb2mr

Become a part of this Blog {quote} 

Hello Mike – nice blog. Way too “expert” for me the layperson/ consumer but nonetheless interesting and educational. kirsten:

(http://kirstenknaup.wordpress.com/

Next week http://www.back2myroots.co.uk/ will be switching to a new look with a new .org address this will enable me to offer more material and start offering down loads on some material I hope that over time I can develop the site as a place to come to to share thoughts but also gain information that might help you develop as both a creative stylist but also on  personal and business level. best to all Mike B2MR

next week subscribe to email up dates get a free download PDF.

 

Tags: ,

Hair salon influences and change


Back2myroots : A place to share thoughts and grow idea’s. B2MR

The hair Industry is multi dynamic in it’s many branches that come together under the heading.

‘Hair industry’

From: The salon to manufacturing from manufacturing to education skill training, personal development. Career path and challenges.

Educator, artistic team member, platform artist, salon owner, manager, freelance/chair or booth renter. distributor or sales representative.

Change happens it’s constant from the products that are available to us. This new must have technology  we have to have. However we also need to question how and why they work understand any side effects Are they safe ! We must be educated on these products feel confident they are safe for us and our clients.

What dives the invention and investment into research of new product technology? Is it sales and profit yes of course. First and foremost it’s driven by Media demand from promotion and advertising. Now with the internet with the tablet with the android more than ever, clients can see it see instantly the results see the look they are hooked they want it!

Of course it’s our job to deliver but it’s also our professional duty to be the moral compass. We have to have the knowledge and the skill to inform advise and educate our clients on the products it’s pro’s and con’s for there will always be both!

Influences.

This economy this global shift has been a wake up call to any one in business and we in the hair industry are not and have not been immune to this. The seasonal spikes that we could rely on no longer exist that Christmas rush that spring make over that pre holiday do!

Staying in touch with discussion groups and forums shows me that many salons are struggling, many are looking for a way to turn things around. Many are relying to discounting, some are taking short cuts maybe compromising on product quality. Just treading water trying to survive.

We all need to take a deep breath evaluate where we are what we want. Re visits those goals that vision and re focus. We have to embrace new technology. We have to collaborate more with staff or team members. Learn to use the power of the media social net works collaborate with staff to promote the salon it’s services in a positive way.

Be strong enough to seek out professional help and advise. Maybe we need to think of this shift as a new beginning, a time for reinvention, a time to revaluate and start with over with a new rekindled energy and out look, Change and indeed challenges can and do seem so daunting because it forces us to look at things in different light encourages us to think out the the box.

We can all make difference in so many ways. Start with that vision build your team have an ongoing in house training program. Develop your team have apprentices train then share your skills investing them they are the future become the teachers develop your an their future, use the colleges for the theory for you trainees to get certified work with the colleges and collaborate on training for they certainly don’t have all the answers they need also to adapt to the industry changes and salon demands.

Work to develop these young enthusiastic creative stylists grow with them, grow develop and learn together.

Products source what works for you both for salon use and retail don’t carry to much stock. Address the skills and passions of each and every salon member, encourage courses and extra training both in salon and external. work with your manufacturer and supplier on education up date and in houses training events. . The salon as a whole has to have the highest standards of training and expertise, individually encourage  specialisation become unique a destination location a place of excellence in even field. The palace that is talked about a place that people want to be associated with. Community involvement, be it linked to the gym healthy centre or supporting local events collaboration innovative thinking.

How do we get beyond thinking of ‘clients as one time walk in’s’ and consider them as long term potentials?

When will we start to consider all those clients who ‘come once never to return’ ! Those lost opportunities to make a first and last impression. When will we take the time to think. ‘In fixing someone else’s mistakes’ will it could it cost me potential ‘Clients’. Part of this new thinking is. ‘We are in the service industry’. ‘We are not in the server industry’. Professional boundaries and mutual respect must exist. The client is not always right neither are we balance and being open to change and the unexpected and dealing with and addressing issues solving problems.

That first impression the personal image we present. How we communicate and articulate our suggestions the art of listening. Being a professional in your field of expertise thus giving sound advise. Executing and delivering the service advise in highly skilled professional way with the highest expertise and skill offering a wonderful experience. Charging for your time and expertise. No discounting. No little bit off at the cash register. Being paid for a job well done. This is what a client expects and wants nothing more nothing less. Discounting could suggest that ‘you did not do your job as well as you could have’. ‘It will be better next time’. ‘Thank you for letting me try’. ‘Sorry i could have tried harder’. Do any of these a good message? a message of professional confidence and assertiveness.

Yes things have changed they will continue to change to challenge us so we have to learn to embrace adapt and be ready so that we can keep up with the every changing demands and wants that our industry dictates as it grows and developed. We all have the strength to do this .We can also connect with other professional share experience seek advise offer advise competition is not always a good thing  it can become so distractive and negative both within the salon and  if competing with business around you. Discounting is competition sadly it’s not he who gives the biggest discount who wins.

We all have new technology new products new tools. Constantly changing techniques and demands to sill levels. We have an industry in a state of flux. We have change and challenges to face. We have social media devices and we all have to embrace all the changes and the challenges they pose. Exciting times is the only way to look at it.

Mike B2MR

 

Tags: , , , , , , ,

challenges and change in the hair industry .


Back2myroots : A place to share thoughts and grow idea’s. B2MR

              Is there need for change in our industry? 

                                  ‘If so’

                How can this change happen?

Sadly although it can happen by itself when this happens it’s not normally good and positive change. It’s a change that happens slowly over time normally caused by neglect and complacency.

Rather than point out areas that need to change or be addressed i think it better to look at the big picture and how positive on going change can and will impact our industry. Not every one is open to change some might even be dead against it but it happens with or without some guidance and direction when this happens it can become quiet chaotic and seem very random and uncoordinated.

The hair industry has so many facets that it becomes quite hard to think about it as a whole I think of it more as many smaller units that are all linked under one umbrella ‘our industry’.

From Salon ownership.To Distributor.To Manufacturing. These might be considered the three main arms with other avenues leading off and yet connected within the industry.

This might be Stylists. Training education. Product knowledge. Product education. Platform work Product promotion. This would then break down again into others area. Colleges.Academy. Salon training. Product educator Sales person. Artistic team member and so on. Many avenues to many to split them up.

What has changed over the years? Certainly government involvement in standards and levels of training by the setting up of training standard bodies creating over legislation has this been for the better good of the industry? For both the standards and indeed for the types attracted into the profession? Are the right people steering controlling and setting mandates for our industry?

The number of colleges and academy’s. The standards they teach  the number of students they produce qualified each year. Is it now just a business and  way to control unemployment numbers? Should they work more closely with the industry at grass roots levels the salon and business owner the end consumer of the trainee’s.The industry expected to employ these constantly growing number of newly qualified professionals.

Manufacturers the products they produce, they way they market them. Do they respect our industry or dictate to it? Should they be more transparent about the products they expect us to use and promote. The salon business. Is on longer seasonal. The demands from stylist are different. The way we can connect with our clients is different. what clients demand is constantly changing. The age of expected discounting is consuming many salon and spa owners.

I do not have al the answers to the points raised but i do know that over the years we have allowed these changes to influence our industry. These changes some good some not so good now effect and influence our profession greatly. Judging by the number of industry professional voicing opinion globally on various professional group forums the need and want for change is growing. Build up a Linkedin professional profile join a some groups become active.One such group ‘professional hairdresser knowledge networking group’

There are many passionate motivated professional who work tirelessly to try and raise awareness and have a voice. Every salon every spa has the power to make change happen. How. By starting in your own salon with staff and owner collaboration with innovative thinking. By taking action start to think about and discuss the things your ant to change have a vision and work towards it salon owners stop competing with each other by our discounting each other you are hurting your selves some time competition is not healthy it’s distractive and negative.

Start in salon training develop your team have high standards start hold the manufactures accountable for the products they expect us to use. Join discussion groups share your voice have opinion.When things are not acceptable say so communicate openly with staff. learn and understand how to use social net working and multi media to your advantage. Encourage personal development as well as salon and team development. Take back control of your business and so a little bit of our industry by being educated skilled and professional. Being informed having knowledge is power having opinion and sharing views is powerful.

Finally the internet and the information available we cannot trust everything that is posted to be totally true we owe it to our sleeves and those we work with or influence to do a great deal of research to make sure the facts that we are presented with are correct. To be willing and open for change and challenges to embrace all the new possibilities available to us.

The internet is a marketing tool as well as an information high way so we have to all learn to navigate it and stay current and up to date!

I hope that this starts up some discussion and gives me some feed back.

Mike B2MR.

 

Tags: , , , , , , , ,

Hairdressing education and sales:


Welcome to B2MR BACK2MYROOTS!

http://www.back2myroots.co.uk/

Regular postings of fresh new topic’s.

                                       Sales or sharing?

A place to share thoughts review hair colour and products.

This topic is worthy of both discussion thought  and comment for it effects each and every one involved in the Hairdressing Industry.

Having Spent a number of years involved in Sales and education or is it? Education and sales: It’s so hard to know for one supports the other. [ chicken and egg what comes first] One side sales drives the education machine funding allowing technicians and educators into salons to share and demonstrate. On the other hand without the support of good education the sales go flat. Salons. Stylist lose interest, use products incorrectly getting bad results blaming the product! It is my view. That if you really trust and have belief in a product it will sell it self. If your educated a product how and why it works. If you have a passion for it, it’s easy to talk about it sells it self.

Why so much pressure on sales why fear education?

In salons many stylist hate education up dates. They look at educators as know it all’s They attempt to put then down show them up  in some cases resent them Why ?  FEAR!

Most salons change colour lines because of dissatisfaction with the product. If it does not perform well in reality the fault is with the stylist technician. But hey! It’s always easier to blame a product than take an honest look in the mirror! Tuff harsh words but true. I don’t know how many salons I’ve visited that so need education support but the staff the manager will not allow it. I also think that many sales representatives have very little respect for what a good passionate educator can do.product knowledge classes or in house training vents can make such a difference to a salon.

Why because they fear letting any one see that they don’t know everything! who does? The fact is Sales are Sales. Education is just educating. On how to correctly use and get the best out of the product that sharing knowledge giving support to the salon to the sales person to the staff this can only serve to improve. Standards. Skill. Knowledge. Why all the problems? Ego, Insecurity, Fear? or just an un-daunting need for control!  All things that are rife in society but for some reason really run rampant in the Hair beauty industry.

We have salon managers and owners who fear educating there staff to much. We have staff who hate to admit they have an issues or don’t understand. Will not admit that they want or need more education, skill and knowledge. We have professional Colour companies who market them selves with being professional. But flood the market with home colour kits. With little or no care for the effect on the high street salon The stylist trying to make a living build up a clientele not to mention the damage long term use can do from use of home colour.Building  passionate committed team that works together an want education is key to success.

Colour Companies that offer education to some to degree but maybe not fully transparent when it comes to formulation ! Maybe not totally honest about all the chemistry of any given product need to know bases! misleading. We have schools Colleges, Academy’s. All offering a level of training but! How qualified? How up to date are those trainers? How much do they really care? How skilled are they? How current are they? How they look! How professional are they/

We have young people coming into the industry with a false idea of how successful they can be. How much there is to learn. How long it takes to be a success. We have Stylist who reach a level of qualification and then sit back knowing everything knowing nothing? Why is this? so many skills to learn so many tools to understand?

We have all these different governing bodies have you ever tried contacting them to ask for a meeting or some information? good luck with that one. Am I out spoken? Well maybe but it’s done it’s said to create discussion, to open up debate, to see who really cares! Not to be politically correct.We have to raise question sot find answers.

I have over the years worked with  many like minded passionate industry professional and they are all of the mind that things could be better standards raised, knowledge shared. education improved so what can we do how can we make a difference?

How can we encourage an exchange of knowledge and information. disclosing of product information in an open transparent manner.  One with sales teams working with and supporting education. Stylist who constantly want to up-date. Teachers trainers. Who really care how to encourage the young stylist to have higher standards, skill, who pride themselves in levels of Service and consultation. This is possible by net working sharing reaching out. We have so many mediums available to us  this is such a huge multifaceted Industry. It’s exciting vibrant. It’s constantly growing, changing evolving, whilst at the same time standing still.

The Linked in professional hairdressing net working group is established in the hopes of attracting like minded people to join share and debate.

Many thanks Mike B2MR

My Blog and all links can be accessed via my web site.

http://www.back2myroots.co.uk/

 

Tags: ,

Success as a hair stylist it’s in your hands!


Welcome to BACK2MYROOTS B2MR: Regular postings of fresh new topic’s.

A place to share thoughts post comments and idea’s.

As a stylist we strive to become a success to be fully booked to get new recommendation to earn a great salary to be the best we can. But sadly in so many cases somewhere along the way this changes or never happens why?  What went wrong?  Why do some get so disillusioned even resentful.Why do so many quit the industry! Why do some get by but are full of anger and resentment about both their employer and indeed fellow staff members Why? Time to be honest! It’s time to seek some help? Get re focused and remember why you started on this journey of self discovery looking for creative success. You had a vision a gaol what went wrong?

If this is you!

It’s time for some honest reflection to ask your self some soul searching questions starting with the big one Why? Did you become a stylist? Followed by. Do you enjoy being a stylist? what do you want from being a stylist? What were the goals? What were the aspirations that brought you into this industry? What are you prepared to do to reach your goals and dreams!

There are so many avenues to explore so many skills to gain. There is so much to give and yet so much to gain. Yes you have to give things away to get them back it’s the way of the universe. But all of this comes at a cost nothing in life is easy or free it takes hard work commitment! It takes constant training and updates of all the skills we have. All that we know and all we have yet to learn try and discover. These are challenging times for everyone.Those challenges and demands being day to day running and managing of the salon and staff team members. As stylists working in a salon being part of the team we should be involved in the salons success.

How can we do this? By being and staying positive and upbeat. With so much global uncertainty so much negativity in the news you must think and be positive and up beat both in your out look and in what you project. I have little time for negative attitude or thinking it’s destructive on so many levels both in personal and  work life. These skills cover every aspect of our industry. From those key things that are at the very heart of our daily routine and business success .

Service skills. Communication .Consultation. The experience we offer and create.

We have so many tools available to us to research and study our craft.The Internet the world wide web books. These are really good for learning about service and consultation skills after all Service and clients are our business. We must not forget the other aspects of our trade  the practical hands on creative side this need to be fed and stimulated sharing idea’s with team mates work colleges. We must also make sure we are up to date with product knowledge and technical knowledge.

Just being a busy salon stylist can and will get to be quite routine if you don’t push and challenge your self. It is very easy to get complacent take what we do and indeed out clients and the very fact of being busy as a given ! not always the case. Real success is to challenge your self and continually grow. Fear can hold us back as stepping out side ones comfort zone pushing the envelope is not a comfortable place to be for many of us. Get involved in the salon training nights. Maybe become a platform artist or educator. for major colour company. consider entering some competitions, photographic work .These can be good for both individual stylist and  the whole salon it moral and image.

Remember that the more you give out through sharing skills and experience the more that will come back to you. This career is for you to manage and steer. It’s a journey and adventure you have no idea of what opportunities lie ahead for you. All yours to grasp all you have to do is aim high and challenge your self and those around you. Dont settle for second best. Have high standards. Stay up beat focused. Constantly challenge your self and those around you.

If the above is you if you want to move forward step up the ladder to success then lets connect for an informal chat maybe we can move forward together. Learning and sharing experience.

                                                         http://www.back2myroots.co.uk/

All contact information is on my web site I very much look forward to hearing from you

MikeB2MR

 

Tags: , , , ,

The hair salon survival plugging those leaks!


Back2myroots : A place to share thoughts and grow idea’s. B2MR

Is your salon leaking are you struggling to stay afloat?

These are tuff times an economy that is slow challenges of competition. Clients looking for deals and discounts the hair industry and owning a salon have many more challenges these days. Are there ways to save money stop wastage plug those unnoticed leaks? Of course there are so many unforeseen running costs in the salons well as the inevitable ongoing expenses. Here are a few tips that might help you. So where can these leeks be van they be plugged? Yes it takes just a few changes in patterns and actions.

1/ We have all done it it constantly happens in the salon those off hand discounts you know the ones That client who is having a tuff time or that special regular you like that one who tips well! Her or his service was maybe full head highlights and cut. You take your client to the reception and say to the receptionist oh just charge for cut and a T section toady! or that cut and blow dry we will just call that a flat X today! this is discounting this is giving away money if your staff member it’s not yours to give! How often does this happen. Add it up it has to stop.The client does not expect it they come for the service and attention you give no need to try and buy loyalty it’s off hand discounting costing the salon £££$$$$ every month and the stylist as commission is less. Change number. One stop this practice across the board!

2/ Carrying to much retail stock.If it’s not moving it’s dead money go the shelf carry what you need and what you know sells. Don’t make up excessively sell more for less! The more you can retail the better the deals with your distributor. Pay invoice on 30 days products constantly change so over stocking on old packaging is dead money you end up either discounting it or using it in the salon.

3/ Products Salon stock. I don’t know how many salons i have been in that have boxes of half used tubes of colour ! Why is this staff are to lazy to look for the used tubes have a system where they must be used prior to new stock being released. This is a major cost to salons stock control.

4/ Product waste over mixing of product and general misuse of products not good for the environment by a gain it adds up a big expense to the salon.How much colour and bleach is left over after any given process! Weigh it measure it keep good records of formulation eye balling formulation is not professional and creates waste! Consider if you do not keep good formulation records how can you emulate the same colour! your sick how does your co worker cover for you !!

5/ A fair and structured commission and reward system one that works for the salon offers incentive but can be afforded. Many salons can be held to ransom by a busy stylist this can be costly it have to be fair for all. make sure appointment bookings and times allocated are managed by the reception. No more added time added extra time just because you enjoy the chat with a certain client!! over the week how many lost appointment does this make for the salon!

If you were to apply these five changes to your salon over a month you would sees noticeable increase in revenue and saving on costs. I’m not suggesting cut backs. I’m suggesting taking control not just as an owner but as stylist . Stop giving those 10 or 15% discount breaks think about product use. Manage your stock both retail and in salon. Think about making these changes it can be nothing but good for all concerned the salon the business the salon and index the staff team. If your giving the best service have great skills offer a wonderful experience that’s all you need to do!

I write this from experience having owned salons but also visited so many where this constantly happens.

Finally start keeping records of the new clients the walk in client see how many re book or come back a second time! Do this over a period then have a staff meeting to discuss retention and re booking. Over 25% of clients who visit a salon for the first time do not return! how much business are you losing!

Some easy steps to make some big changes that could make such a big difference to the salon the staff ad your profitability. Discuss this with your team it cost everyone it could be your survival collaboration not dictating make your team responsible for their part in this. Manage your salon wisely drop old habits remember why your in business. think about the vision you have for your salon your life.

Mike B2MR

Need some help an daddies check out the support we can offer you if struggling to make these changes.

http://www.karendavidintl.com/

 

Tags: , , , , ,

 
%d bloggers like this: