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Category Archives: new salon challenges

Hair stylists personal career development


Back2myroots : A place to share thoughts and grow idea’s. B2MR

What is personal development do you give it any thought? Do you take any time to plan your career once qualified? Have you ever considered the many options available to you in the hair industry and thought about how best to improve your skills and knowledge?

Work on thinking about a plan of action for your career making some clear choices and taking action. Maybe this is not you and our happy just working as a creative stylist in a salon. Experience over the years has shown me that eventually this is not enough for most stylist they want more responsibility they want more control.To get this you have to have a plan a vision and some goals. What are yours? Are you ready to trust yourself take control of your future?

Investing in one self and ones future:

To succeed in at any level in Cosmetology demands quality.professional skill. Creativity talent and technical knowledge and ability. In the Hairdressing profession many individuals have great artistic skills.But they fail or let them sleeves down by not having or acquiring the technical knowledge to make those skills truly great. 

Would you like to gain more experience in other aspects of the hairdressing industry. Are your ready to challenge your self? Maybe your goal is to own your own salon. Have a freelance business. Maybe become an educator for an international hair colour company. A platform artist.Artistic team member. College tutor.Climb the ladder to salon management. All very worth while. Deciding on what path to take,where your true vocation lies is not easy so should not be rushed. Reaping the rewards from hard work and commitment is very satisfying but is it enough? Constantly pushing your self striving to be the very best you can is very challenging but so very worth while could this be you?

The Hurdles and obstacles can seem immense one has to stay committed and focused embrace the challenges. Be prepared to face rejection over come obstacles deal with the emotional challenges of an unchartered journey and adventure stick with it however daunting however demanding it is. Sounds like a great deal of hard work. It is but nothing is easy and it would not be a challenge or so rewarding at the end if it were handed on plate!

The big thing the key is you don’t have to do it alone unaided there are many in this industry here to help and advise you you only have to search them out connect and ask for advise for help and you will get it. With so many talented, focused, driven, motivated stylists and industry professionals help is always available. As an industry professional how can you create that edge how can you keep it? Become a specialist in your field the one people turn to for advise and guidance become a business success. What ever your choice be it.

To be a top stylist. Own your own business. Be platform artist.There are no short cuts but having a clear vision and an understanding of how things work.What path to take this can really help you over the hurdles and obstacles you may face while making this vision a reality.

Apart from having the right up to date qualifications .You must have a full and extensive record of your journey your training your education your soil level qualification and certification. Show a history of having attended education updates, prove creativity, demonstrate skills in service and consultation. Have an interest in business management staff management and training. Show a willingness to learn and commitment earn trust show loyalty gain respect.

Websters defines the word skill as ‘ The ability to use one;s skills effectively’ Todays hairdressers must have a strong working knowledge of the hair, chemistry, the hair structure, the products available, trusting manufactures is no longer enough or safe! know this before you can effectively show your artistic and creative skills through colouring and handling chemicals and products. Again there are no short cuts to knowledge the more you understand who hair colour works and reacts on human hair the better prepared you will be to face the challenges that can and do arise.

What does investing in one self man? Is it costly? Is it worth while? let me tell you,Investing in oneself does not have to be financial- It can and could be a simple as time well spent! We must all look in the mirror and be honest about what needs  attention what needs some adjustment. The real key is knowing from the bottom of your heart.What you truly want where you want your career to go what lengths your are prepared to go to to make. Your dream. your vision. Your quest a reality.

Sadly this does not mean that financial expense is not apart of this, sometimes parting with hard earned cash is the driver and motivator. Seek help. Do the work. Reap the rewards. Self investment. How many people sign up for gym membership to get healthy drop a few pounds ? They go a few time then always find an excuse not to go eventually  the membership runs out or gets cancelled the Gym gets blamed oh it was costly it did not work for me!! when you pay the membership you still have to do the work someone else is not going to ride that bike and get fit or lose weight for you! Same deal with investing in education skill training knowledge you have to commit to the work the program.

Help can and does come in many forms It could be useful books or downloads. Seminars. Courses. Presentations. Demonstrations. Webinar. Video links. what works best for you how do you learn what keeps you motivated stimulated your choice. The key is to have that vision of what you want where you want your career to go.  Research  your choices!

Think of your career as a bus journey.There are lots of people on the bus with you,some getting on and off others staying on for the ride.But hey your the driver take your eyes off the road and pops! your in control drive your career take your path.We are all in charge of our own destiny we have to make choices and live with the consequences challenging our selves and those around us for we are all linked through our industry our passion our commitment to development and change.


There are many professional bodies and groups ready to help and offer advise should you need any help please contact me and we can discuss a path a journey plan for you. I have many contacts and access to some really wonderful supportive material.

Mike B2MR

For links and information check out about B2MR http://back2myroots.co.uk/

for salon support and much more                        http://www.karendavidintl.com/


 


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challenges and change in the hair industry .


Back2myroots : A place to share thoughts and grow idea’s. B2MR

              Is there need for change in our industry? 

                                  ‘If so’

                How can this change happen?

Sadly although it can happen by itself when this happens it’s not normally good and positive change. It’s a change that happens slowly over time normally caused by neglect and complacency.

Rather than point out areas that need to change or be addressed i think it better to look at the big picture and how positive on going change can and will impact our industry. Not every one is open to change some might even be dead against it but it happens with or without some guidance and direction when this happens it can become quiet chaotic and seem very random and uncoordinated.

The hair industry has so many facets that it becomes quite hard to think about it as a whole I think of it more as many smaller units that are all linked under one umbrella ‘our industry’.

From Salon ownership.To Distributor.To Manufacturing. These might be considered the three main arms with other avenues leading off and yet connected within the industry.

This might be Stylists. Training education. Product knowledge. Product education. Platform work Product promotion. This would then break down again into others area. Colleges.Academy. Salon training. Product educator Sales person. Artistic team member and so on. Many avenues to many to split them up.

What has changed over the years? Certainly government involvement in standards and levels of training by the setting up of training standard bodies creating over legislation has this been for the better good of the industry? For both the standards and indeed for the types attracted into the profession? Are the right people steering controlling and setting mandates for our industry?

The number of colleges and academy’s. The standards they teach  the number of students they produce qualified each year. Is it now just a business and  way to control unemployment numbers? Should they work more closely with the industry at grass roots levels the salon and business owner the end consumer of the trainee’s.The industry expected to employ these constantly growing number of newly qualified professionals.

Manufacturers the products they produce, they way they market them. Do they respect our industry or dictate to it? Should they be more transparent about the products they expect us to use and promote. The salon business. Is on longer seasonal. The demands from stylist are different. The way we can connect with our clients is different. what clients demand is constantly changing. The age of expected discounting is consuming many salon and spa owners.

I do not have al the answers to the points raised but i do know that over the years we have allowed these changes to influence our industry. These changes some good some not so good now effect and influence our profession greatly. Judging by the number of industry professional voicing opinion globally on various professional group forums the need and want for change is growing. Build up a Linkedin professional profile join a some groups become active.One such group ‘professional hairdresser knowledge networking group’

There are many passionate motivated professional who work tirelessly to try and raise awareness and have a voice. Every salon every spa has the power to make change happen. How. By starting in your own salon with staff and owner collaboration with innovative thinking. By taking action start to think about and discuss the things your ant to change have a vision and work towards it salon owners stop competing with each other by our discounting each other you are hurting your selves some time competition is not healthy it’s distractive and negative.

Start in salon training develop your team have high standards start hold the manufactures accountable for the products they expect us to use. Join discussion groups share your voice have opinion.When things are not acceptable say so communicate openly with staff. learn and understand how to use social net working and multi media to your advantage. Encourage personal development as well as salon and team development. Take back control of your business and so a little bit of our industry by being educated skilled and professional. Being informed having knowledge is power having opinion and sharing views is powerful.

Finally the internet and the information available we cannot trust everything that is posted to be totally true we owe it to our sleeves and those we work with or influence to do a great deal of research to make sure the facts that we are presented with are correct. To be willing and open for change and challenges to embrace all the new possibilities available to us.

The internet is a marketing tool as well as an information high way so we have to all learn to navigate it and stay current and up to date!

I hope that this starts up some discussion and gives me some feed back.

Mike B2MR.

 

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The hair salon survival plugging those leaks!


Back2myroots : A place to share thoughts and grow idea’s. B2MR

Is your salon leaking are you struggling to stay afloat?

These are tuff times an economy that is slow challenges of competition. Clients looking for deals and discounts the hair industry and owning a salon have many more challenges these days. Are there ways to save money stop wastage plug those unnoticed leaks? Of course there are so many unforeseen running costs in the salons well as the inevitable ongoing expenses. Here are a few tips that might help you. So where can these leeks be van they be plugged? Yes it takes just a few changes in patterns and actions.

1/ We have all done it it constantly happens in the salon those off hand discounts you know the ones That client who is having a tuff time or that special regular you like that one who tips well! Her or his service was maybe full head highlights and cut. You take your client to the reception and say to the receptionist oh just charge for cut and a T section toady! or that cut and blow dry we will just call that a flat X today! this is discounting this is giving away money if your staff member it’s not yours to give! How often does this happen. Add it up it has to stop.The client does not expect it they come for the service and attention you give no need to try and buy loyalty it’s off hand discounting costing the salon £££$$$$ every month and the stylist as commission is less. Change number. One stop this practice across the board!

2/ Carrying to much retail stock.If it’s not moving it’s dead money go the shelf carry what you need and what you know sells. Don’t make up excessively sell more for less! The more you can retail the better the deals with your distributor. Pay invoice on 30 days products constantly change so over stocking on old packaging is dead money you end up either discounting it or using it in the salon.

3/ Products Salon stock. I don’t know how many salons i have been in that have boxes of half used tubes of colour ! Why is this staff are to lazy to look for the used tubes have a system where they must be used prior to new stock being released. This is a major cost to salons stock control.

4/ Product waste over mixing of product and general misuse of products not good for the environment by a gain it adds up a big expense to the salon.How much colour and bleach is left over after any given process! Weigh it measure it keep good records of formulation eye balling formulation is not professional and creates waste! Consider if you do not keep good formulation records how can you emulate the same colour! your sick how does your co worker cover for you !!

5/ A fair and structured commission and reward system one that works for the salon offers incentive but can be afforded. Many salons can be held to ransom by a busy stylist this can be costly it have to be fair for all. make sure appointment bookings and times allocated are managed by the reception. No more added time added extra time just because you enjoy the chat with a certain client!! over the week how many lost appointment does this make for the salon!

If you were to apply these five changes to your salon over a month you would sees noticeable increase in revenue and saving on costs. I’m not suggesting cut backs. I’m suggesting taking control not just as an owner but as stylist . Stop giving those 10 or 15% discount breaks think about product use. Manage your stock both retail and in salon. Think about making these changes it can be nothing but good for all concerned the salon the business the salon and index the staff team. If your giving the best service have great skills offer a wonderful experience that’s all you need to do!

I write this from experience having owned salons but also visited so many where this constantly happens.

Finally start keeping records of the new clients the walk in client see how many re book or come back a second time! Do this over a period then have a staff meeting to discuss retention and re booking. Over 25% of clients who visit a salon for the first time do not return! how much business are you losing!

Some easy steps to make some big changes that could make such a big difference to the salon the staff ad your profitability. Discuss this with your team it cost everyone it could be your survival collaboration not dictating make your team responsible for their part in this. Manage your salon wisely drop old habits remember why your in business. think about the vision you have for your salon your life.

Mike B2MR

Need some help an daddies check out the support we can offer you if struggling to make these changes.

http://www.karendavidintl.com/

 

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The hair salon and the stylist.


Back2myroots : A place to share thoughts and grow idea’s. B2MR

The key role of the Stylist /Hairdresser in the salon:

We have in recent topic’s talked about. How important the role of the receptionist is and how the reception area is the hub of the salon  what a key role they plays in the smooth running of the salon. We have looked at the hard work that all trainee’s and apprentices put in. The commitment and loyalty in so many cases for very low wages minimum  wage is so out of touch with the cost of living fro these young up coming stylists. They work really hard in the hope of getting well trained we should all make sure that they get the very best.

Now lets look at the roll of the stylist.

As important as both of the positions above are what about. the stylist. The hairdresser. The colour technician and huge role they playe. Without a professional team the salon would not exist or function. Let’s stake a look at the role of the stylist. From the time the stylist get to the salon to start their day they must have their game face on. That image of being a true professional. Highly skilled. Creative. With excellent communication skills and technical ability. In-fact their day should start before they ever get to work getting ready for the day. Clothes, make up image all so key for that first impression. The way you dress and the way your hair looks is representative of who you are what you do. We have to leave our personal issues and baggage at home it’s show time.

 As a stylist’s you have to be a team players. We have to be multi be able to multi task! This can be anything from helping to keep the salon running on occasion. Sweeping the floor, washing colour bowls, towel duty. Yes all in a days work! Manage your day your appointment list be organised. This involves working with team and staff members. The receptionist can help you to keep your day running smoothly and  keep you fully booked!. Apprentices and trainee’s again they help you keep your day running on time and with out a hitch offering client support and assistance and service.

As a stylist apart from ongoing skill and training. Communication and consultation skills are really so important. Being a good listener helps. Keeping good up to date client records is also very key to ongoing success and good client retention. It shows the client that you care makes them feel special. As a stylist we are in the business of making recommendation and problem solving. To do this we have to make sure our skills are always up to date. This can be hands on technical ability and indeed product knowledge both in the area of the products we use are constantly changing and evolving  as indeed with retail products knowledge.

As stylists although we don’t like to think of our selves as being sales people and in the service industry we are. You sell through recommendation either by offering a new service or treatment or by recommending retail products to complement and maintain both condition and looks created in the salon. Every thing you do is related to service the experience you offer. That is what you do that is why clients come back great service and consultation.

As a team or staff member although it’s not generally insisted upon getting and being involved in ongoing personal skill up dates and training should be part of your routine. As should skill sharing by giving of your time to share your skill and knowledge with the apprentices and trainees you owe it to them.Yes they help you make you day work it’s time to give back !! you were like them once never forget that. This can be done on a rotation depending on size of the salon and policy.

 Getting busy, being established in the salon both as a staff and team member takes time. But as you develop both as a personality and accomplished stylist so trust and respect develop. At the same time communication and sharing of views and opinions with those around you should be developed become a true team member. Building relationships with Salon owner. Manager. Fellow stylists. Reception and yes trainees.  This is all part of  helping to create an environment for creative thinking. Collaboration on projects and idea’s for improvements be an innovator. Don’t become done of those negative seen it all done it all types that can be so negative to moral in a salon.

Got an idea share it! make it happen!

Challenge your self and those around you be inspiring mentor those young trainees. Be actively involved in promoting the salon. Look for ways to improve your skills courses and training events. Suggest the salon get involved in competition. These have been and are challenging times in our industry it’s my belief that by staying current being professional offering great service being excited and passionate about what you do sharing that excitement with your clients thats a key to being a success.

We wear many hats and great deal is expected of us. Focus on what you are good at and passionate about don’t try and spread your self to thin as i have said the salon is a team so if your great at women’s hair love colouring and putting hair up stick to that.  Specialise in that let others do mens hair or kids for example. Everyone should find their niche in the salon this makes the salon whole. Remember you multi task you have to look great. you are highly skilled. You offer great service and what you charge or the salon charges is reflective of that. Valued added is not discounting to stay busy it’s giving exceptional value for money.

Look at all the skills you have? the tools you use! the power you have to make change happen!

Remember as a stylist you are the product it’s all the clients you do and retain that keeps the salon going and pays all those running costs. The receptionist. The trainee pays your wages. But it’s a team event you are a big part of that team. How ever busy you are how ever good you are don’t let EGO get the better of you don’t start thinking you are better than those around you .Very dangerous no one is indispensable.

The stylist. The Hairdressers. The true professional hard working committed passionate. key to the successor every salon and business.

Remember you. We are all part of that machine that is the hair industry. The part we all play as team members makes the salon run and work for us all.  Keep your standards high challenge your self be and inspiration to those around you.

Mike B2MR:

 

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Salon Spa hair beauty.


Found this quite interesting so thought as a link i would pass it on.
http://www.squidoo.com/salon-and-spa-employment-outlook

 

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Professional groups representing the hairdressing industry


Back2myroots : A place to share thoughts and grow idea’s. B2MR

This is topic on our industry our future can we all make and accept change?

What is the way forward for our industry? How do we strike a balance one that represents businesses and Salon owners yet works with training bodies and institutions.One that fairly reflects every aspect of our industry from the trainee and or apprentices to stylists and salon owners one that collaborates and works in unison with further education colleges academies and institutions. Is it possible ? I like to think it is but change has to happen.Thinking has to change a new chapter need to be written!

Having just attended an industry discussion day by one of the many Training bodies / Institutions funded by government working to government guidelines. It came to my attention that this discussion had no representation by any one from the hairdressing industry in the private sector other than me ! Its was not a very well attended gathering all females and all representing colleges, further education, and private institutions. The big question is are these publicly funded groups and bodies out of touch with what’s going on at salon level should they try and remedy this? The challenges facing salon owners staff retention training and apprenticeship programs re gigged re named re vamped submerged in red tape and paper work. No mention of collaboration between salons and colleges no passion no vision lots of acronyms and abbreviated words. “ACE” “SASE” ‘ASCL” who cares do students trainee’s ? salon owners? No they want facts they want easy to understand easy to implement ! Shared within passion by motivated inspiring innovative speakers. Who are interesting and engaging!

A minimum wage for apprentices was discussed frankly so out of touch with reality and hardly surprising that so many young people drop out or fail to get qualified as stylists. When having open discussion about any aspects of the industry it’s not representative of feelings points of view much less needs and concerns if salon owners and indeed all bodies related to the industry are not consulted. Education and training is as we all know really important!  But if it’s not done listening to the wants needs and concerns of the salon owners the end consumer of these trained up young stylist whats it all for???

We in many cases have a system now with little or no collaboration between Further education colleges, training institutions and salons. More time needs to be put into understanding salon owners and the industry more hairdressers and industry professional need to be attracted into these bodies bring to the table hands on experience and skill knowledge about products. Bring to the fore front the dangers of some products.Working with manufacture to be more transparent about some products and how they work the chemistry they contain.

Goals and vision for collaboration with salons working with Further education colleges for work experience less red tape less bureaucracy less government intervention in an industry they do not understand at street level. I went to this meeting my mistake was not asking what the agenda was or the format was for discussion was it a forum or did it have an agenda that allowed for discussion and opinion and raising questions. I was also shocked that apart from myself  the representation of trainers and further education representatives were all female. In an industry that claims that only males make it to celebrity level. Something I dispute know ing some very talent female stylist and platform artists! But why do not more males get involved at college level an area dominated by women at all levels from senior management to in salon training levels.

I think these professional bodies all do a great job. But i also feel that they need to do much more to attract and get involved where it counts they need to strike up communication with salon owners listen to their concerns encourage collaboration innovative thinking that got beyond just training manuals and strict guide lines. Hairdressing is a passionate creative industry when events are staged they should reflect this not be bland and beige. When inspiring people, when doing presentation. we have so many tools available to us now, the day of power point and just standing talking in mono tone just does not work! It’s does not inspire nor does it attract a true cross section of the industry and all the talented successful business people who could contribute so much. Although this is a Uk example i would be interested to hear feed back from other  countries what works for you on this international issue . Is it any different for you?

Do you think that professional bodies should have more professional representation when it comes to direction and planing on education training and all aspects related to our industry. Should these bodies have to collaborate more with salons and stylist.

Should apprentices be asked for an opinion on the training they aregiven and the model they worked with? How was there experience? Salon owners institutions stylist businesses we have to work together to develop our industry secure it’s future stability and  make it work for all of our future an that of new stylist and trainee’s coming into our industry.

Mike B2MR

 

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Your Salon your dream your vision.Your challenge!


Back2myroots : A place to share thoughts and grow idea’s. B2MR

Thinking of starting that dream salon? It can be a huge challenge it could be a nightmare? These are very challenging times a global shift in the way all business is carried out has taken place and  is still taking place. The hair industry has not been immune to this. No exemption card clients demanding better deals many different brands of home hair dye. Professional colour is not the only option.

Is it the right time to open salon go it alone?

Lets assume that your a qualified successful stylist. One that has been in the industry to have a good idea of how things work. Lets assume that you have worked for a long enough period to establish your self as a stylist and have a strong following of loyal clients.

Now let’s assume that you have worked for other people for long enough. You want to start your own business you want to do things your way. You know you can do things better use your experience  and  knowledge to be a success and offer your clients some thing new and different.

Sounds great ha? I think this is the normal path of progress for most hairdressers. We reach appoint where we start to question the way things are done in the salon they are involved in. We think the owner is taking to much of the pie! We know we could do a better job we have a vision. We have a great following of clients. We know our business. We understand our clients, how hard can it be? I think much tufter than many think!

Without dwelling in the past a number of years ago I went through this very scenario. I had out grown the salon i was involved. I say involved in because I had work amy way up and was a director and share holder. Sound good ha. Well it was not enough! Why ? Because i felt i was the busiest in the salon and yet felt i did not have a voice! Was this the case or is the grass just always greener else where! Or is was this just Ego!! I don’t regrets ever but do some times reflect on what might have been if i had made other choices.

It was time to go it alone:

I sold my shares back to my partners used this money to buy a lease. I purchased an existing salon old fashioned shampoo and set joint. I closed it for 2 weeks gutted it with the help of family and friends re opened as trendy up market salon. [not one pictured] My clients all followed the location was great and this is key. In this instance i chose a location that was where all my clients were moving to. Easy parking great location they were happy to pay the same prices that i charged in Chelsea. I had a vision and a goal i was very motivated, I had something to prove to my self and others i could be a success. It worked really well .Why? Because i was in the right place at the right time. This salon attracted other start up salons they tried to do the same thing as more and more sprang up as the area developed. I noticed the odd one failing within a short time. Why? Any market can only sustain so much. What they were creating was on longer new or different, saturation point! I sold this salon within 2 years and made a huge profit the guy who bought went bust with 1 year. What you don’t need is an empty salon!

Why am I telling you this? As a warning think things through. Do your home work. The world we live in has made a huge global shift in the way business is done. Clients needs and wants have changed old business models no longer work. These are challenging times. Would i do it again now . No i would not to much risk i would find a different way of making my dream my vision work! Having a vision and a goal knowing how you might want you salon to run and look is so exciting. But really take the time to think it through. ASK YOUR SELF  what is it you really want? What is it you really want to achieve? My advise would be before leaving the salon you are established in, talk with the owner see if you can buy in. Invest in what already exists share your vision share your concerns discuss change. There is little or no risk in putting out feelers and it could save a great deal of headache in this very fragile economy.  Collaboration and innovative thinking. Having a vision and goals we should all have making them a reality takes a lot of planning forward thinking and soul searching honesty about commitment and risk. You need to work with talented motivated vision sharing stylist’s a team. Think your already part of a team why not just adjust the balance of things.

I decided to write this because not to put any one off but as a warning that it takes huge amount of work and commitment with no guarantees. I read so many comments by people struggling to make end meet trying to attract business. Thinking that discounting is the only way forward disillusioned by the industry and what it takes to get ahead. you might end up on your own struggling with being alone!

I exchange e-mails with people who have started businesses and know find themselves struggling to succeed asking what will it take.  Vision, commitment, willingness to change and adapt, loyal clientele, a team that shares your vision, Capital to support you through the challenges that lie ahead. For it’s not all smooth sailing.

To succeed you need to. Specialise stand out be different. Be highly skilled and knowledgeable in all aspects of our industry or make sure you have a good team of skilled adviser around you. do your home work be honest with your self about what you really want! What risks are you prepared to take ?????? need help contact me.

Mike B2MR

http://www.karendavidintl.com/ and salon success.

 

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