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Category Archives: The Hair Salon

Your Salon your dream your vision.Your challenge!


Back2myroots : A place to share thoughts and grow idea’s. B2MR

Thinking of starting that dream salon? It can be a huge challenge it could be a nightmare? These are very challenging times a global shift in the way all business is carried out has taken place and  is still taking place. The hair industry has not been immune to this. No exemption card clients demanding better deals many different brands of home hair dye. Professional colour is not the only option.

Is it the right time to open salon go it alone?

Lets assume that your a qualified successful stylist. One that has been in the industry to have a good idea of how things work. Lets assume that you have worked for a long enough period to establish your self as a stylist and have a strong following of loyal clients.

Now let’s assume that you have worked for other people for long enough. You want to start your own business you want to do things your way. You know you can do things better use your experience  and  knowledge to be a success and offer your clients some thing new and different.

Sounds great ha? I think this is the normal path of progress for most hairdressers. We reach appoint where we start to question the way things are done in the salon they are involved in. We think the owner is taking to much of the pie! We know we could do a better job we have a vision. We have a great following of clients. We know our business. We understand our clients, how hard can it be? I think much tufter than many think!

Without dwelling in the past a number of years ago I went through this very scenario. I had out grown the salon i was involved. I say involved in because I had work amy way up and was a director and share holder. Sound good ha. Well it was not enough! Why ? Because i felt i was the busiest in the salon and yet felt i did not have a voice! Was this the case or is the grass just always greener else where! Or is was this just Ego!! I don’t regrets ever but do some times reflect on what might have been if i had made other choices.

It was time to go it alone:

I sold my shares back to my partners used this money to buy a lease. I purchased an existing salon old fashioned shampoo and set joint. I closed it for 2 weeks gutted it with the help of family and friends re opened as trendy up market salon. [not one pictured] My clients all followed the location was great and this is key. In this instance i chose a location that was where all my clients were moving to. Easy parking great location they were happy to pay the same prices that i charged in Chelsea. I had a vision and a goal i was very motivated, I had something to prove to my self and others i could be a success. It worked really well .Why? Because i was in the right place at the right time. This salon attracted other start up salons they tried to do the same thing as more and more sprang up as the area developed. I noticed the odd one failing within a short time. Why? Any market can only sustain so much. What they were creating was on longer new or different, saturation point! I sold this salon within 2 years and made a huge profit the guy who bought went bust with 1 year. What you don’t need is an empty salon!

Why am I telling you this? As a warning think things through. Do your home work. The world we live in has made a huge global shift in the way business is done. Clients needs and wants have changed old business models no longer work. These are challenging times. Would i do it again now . No i would not to much risk i would find a different way of making my dream my vision work! Having a vision and a goal knowing how you might want you salon to run and look is so exciting. But really take the time to think it through. ASK YOUR SELF  what is it you really want? What is it you really want to achieve? My advise would be before leaving the salon you are established in, talk with the owner see if you can buy in. Invest in what already exists share your vision share your concerns discuss change. There is little or no risk in putting out feelers and it could save a great deal of headache in this very fragile economy.  Collaboration and innovative thinking. Having a vision and goals we should all have making them a reality takes a lot of planning forward thinking and soul searching honesty about commitment and risk. You need to work with talented motivated vision sharing stylist’s a team. Think your already part of a team why not just adjust the balance of things.

I decided to write this because not to put any one off but as a warning that it takes huge amount of work and commitment with no guarantees. I read so many comments by people struggling to make end meet trying to attract business. Thinking that discounting is the only way forward disillusioned by the industry and what it takes to get ahead. you might end up on your own struggling with being alone!

I exchange e-mails with people who have started businesses and know find themselves struggling to succeed asking what will it take.  Vision, commitment, willingness to change and adapt, loyal clientele, a team that shares your vision, Capital to support you through the challenges that lie ahead. For it’s not all smooth sailing.

To succeed you need to. Specialise stand out be different. Be highly skilled and knowledgeable in all aspects of our industry or make sure you have a good team of skilled adviser around you. do your home work be honest with your self about what you really want! What risks are you prepared to take ?????? need help contact me.

Mike B2MR

http://www.karendavidintl.com/ and salon success.

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Hair colouring: Lift, shade, deposit and tone:


Welcome to BACK2MYROOTS B2MR: Regular postings of fresh new topic’s

Following on from previous postings on.the following topic’s:

The colour wheel .The law of color as it relates to hair colouring. The Ph scale and the chemistry of hair.

It’s now time to look developers lift tone deposit and how they work:

                permanent colour requires cream colour 20 vol

The dyes lift the hair natural pigment and deposit a new artificial colour at the same time. Working in conjunction with our chosen developer as the lifting process starts. We lighten the hair thus exposing natural lightened pigment as our chosen developer or hydrogen peroxide lifts the hair lighter, so more pigment is exposed this pigment becomes part of our colour equation.

The Colour it’s self an oxidative dye pigment remains inert until mixed with hydrogen peroxide. Hydrogen peroxide is made up of two atoms of oxygen and two of hydrogen H/2O/2 available in both cream and liquid form, In most professional salon found as a cream. Hydrogen peroxide is measured by % hairdressing professional refer to it as being measured in volume.[this relates to the volume of gas being released in the chemical reaction]

With all hair colouring the key to success is Formulation, application and timing.choosing the incorrect shade can cause issues as can using the wrong strength of developer. Its a fine balance.

The different strengths and uses are as follows:

Uses:

Demi lotion

*5 Vol less no lift only works with the artificial pigment molecules.

*10vol [ 3%]

*Will only expose the pigment at the given level. zero lift from level to another.

* suitable for tone on tone or darker.

* can be used fro toner deposit on pre- lightened hair. i would consider using a demi    application in this instance.

*Covering some examples of Grey hair.

*pre-softening  resistant hair.

*Refreshing a tint, again i would consider a demi application for deposit only.

20vol [6%]

*All regular root applications [virgin hair application]

* Will produce one level of lift. That being for example lifting through level 6 exposing pigment expected at a level 7 [ see colour wheel]

30vol[9%]

* 2 to3 levels of lift . That being for example lifting 6 to level 8 exposing pigment at that level.If confused about three level 6 to 8 consider it has to lift through the pigment at level 6 before exposing the pigment and a level 7 and finally through level 8. see chart below count off level 6 to 8?

40vol [12%]

3 to 4 levels of lift,the same rule applies as above.  expecting anything other than a high level lift formulation will not achieve lift from a level 6 to10. amount of lift and pigment exposed will always be an issue in this instance. think 6 to 9!

In some cases a high lift blonde formulation can achieve desired lift this is due to the following.

* For high lift blonde formulation. The mixing ratio normally increase the ratio of hydrogen peroxide in the formulation to 1 part colour to 2 parts developer always check the product you use for directions. they can also in some cases have other chemical properties added to aid in the lift and deposit needed to reach target colour.

*High lift blonde shades. Normally have a more concentrated amount of pigment to work with the pigment exposed in the lifting process depending on choice of shade. They also have a longer process time due to level of peroxide being used to attain this degree of lift. It is always worth considering lift required and in some cases a bleach lightener / decolourizer may be required to attain desired degree of lift.

As an example lets look on the chart at undertone orange {orange as we know is made up of red and yellow} so to bring balance to a correct level 7 we would look for a shade with a blue pigmentation or tone.

Hydrogen peroxide will only release the oxygen molecule required when in an alkaline state this is why oxidative dye products require the presence of ammonia or some other alkaline some derived  from a natural sauce. [making them herbal]. This returns the hydrogen peroxide to its natural alkaline state and allows it to release oxygen freely.  The ammonia also acts as the engine drawing the colour under the opened cuticle helping it penetrate the cortex where it becomes fully developed.

To simplify:

The artificial colour molecule is drawn into the hair under the partially opened cuticle. the cuticle having been lifted by the ammonia that is now drawing the colour molecule into the cortex. The Hydrogen peroxide in the formulation is lightening the hairs natural melanin whilst at the same time the oxygen released is swelling the artificial pigment within the cortex and hair shaft trapping it deep inside the hairs structure.

True colours:

This would be degrees of Brown or our N series these are designed to have enough artificial pigment to control the pigment exposed at any given level. working with a max of 20vol [6%] higher levels will require consideration of desired target. warm or cool or do you want to neutralise or utilise the pigment exposed at any given level. We did say this was quite a big topic, it would be a long journey.Problems that can arise from permanent colour normally due to over processing. Damage to the cuticle it becomes raised cannot retain colouur [P/h issue]. Lack of moisture due to heat styling/exposure to the sun and element such as chlorine. Wrong formulation. Excessive colouring,

Lack of Grey coverage is normally a formulation and timing issue. poor assessment in the consultation process of amount of Grey so amount of N series required in formulation.Wrong choice of developer, correct development time. wash of to soon dye molecules that have not had time to develope and bond are washed away.Hair that is resistant to colour closed cuticle very resistant Grey hair. Pre-soften  with a formulation using either Demi lotion or 10 vol with natural level N series. leave for 20 minutes wash off with cold water, before apply target formulation.

                  low vol developer ideal for colour balancing

The advantages of permanent colour.

*Can permanently change hair colour.

*will lighten hair deposit colour or tone colour simultaneously.

*100% of Grey or white hair with correct formulation

.*Durability.

*versatility.

*soften or pre pigment hair,can add texture due to a more open cuticle.

Finally in closing this section in the consultation process it should be explained to clients their expected commitment when choosing permanent colour. My advise would always be chose the path with the least chemistry as possible to start with.

*Roots will need re touching between 4 to 6weeks,

* colour can fade on damaged or over processed hair. colour balancing is key to colour pigment retention.

*Danger of allergic reaction Always do a skin test. prior to any chemical service.

Colour balancing is required to refresh colour that is being re touched, The formulation on the root or re growth will be different to that required for the previously coloured mid lengths and ends both in choice of shade and developed used. 0 lift on pre coloured area!

Take a break digest remember it’s a lot to take in digest understand.

Finally: Herbal or Organic Colour: These have a arrived in recent years with a fan fair of hype marketed as being. Ammonia free, all natural,conditioning.  bla bla bla!  sorry only my opinion but as we have discussed an alkaline has to be present for the colour process to work. So yes you have to consider the level of ammonia in the product you chose or an alternative. Hair colour still needs driver an engine in most organic or herbal colours the ammonia is replaced with either denatured alcohol. In some cases detergent derived products,they all serve to act as an alkaline. Denatured alcohol is derived from grain fermentation this process produces alcohol and indeed bio fuel. this acts as the replacement for ammonia but because it’s derived from grain it’s classed as being Herbal natural. it’s your choice as to the organic route or not the process of lift and depsoit is the same as for permanent colour. We are now flooded with adds marketing HERBAL, NATURAL, ORGANIC, Ammonia free products without being given any idea of what the replacement chemistry might be.How it works or what it does. Why don’t we ask questions? seek answers? Why are we so trusting? This colour chemistry revolution is already in home colour hair kits.They promote safety healthy hair. Quick fix ammonia free colour. Is this really professional? The question i ask is simple is it really a new innovation? is it really any less harmful than Ammonia?

Thoughts on new MEA: As engine to drive colour instead of Ammonia? MEA is derived from Ethanolamine !  also Denatured Alcohol used as ammonia substitute why does Ammonia get such a bad wrap just because it smells ? .

Some useful facts:

Monoethanolamine and Ammonia Fact Sheet

1. Monoethanolamine (MEA) is a stable alkaline liquid.

2. Ammonia is a gas.

3. MEA has a larger molecule than ammonia, which means it is less volatile.

4. MEA does not give off gas when used in hair colour.

5. Ammonia gas is given off when used in hair colour.

6. Ammonia in small doses does not present a health risk.

7. Prolonged exposure of ammonia does present a health risk.

8. Many colours, including Matrix, use ammonia and monoethanolamine.

9. The argument that MEA has not been used long enough to be judged “safe” is completely

untrue, it has been used for at least 30 years in hair colour.

10. There is no proof that ammonia washes off the hair and that MEA does not.

11.Organic colour uses oleic acid in the formulation specifically to neutralise MEA, so even if the colour was not washed off correctly.The MEA has been neutralised and would have no adverse effect on the hair.

My hope is that some find this useful and that it makes you question. What your use and why! Is it really so natural organic and healthy!!!!!!

Mike B2MR


 

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Salon discounting is it good for business?


Back2myroots : A place to share thoughts and grow idea’s. B2MR

                         Salon Discounting is it good for business?

                                                Does it pay?

How much discounting goes on in your salon?  Have you ever considered what this might be costing you and your business?  Be honest! The answers is a lot!

How this happens.

How does this discount come about. Stylist like to reward their clients make them feel special,but at who’s expense?. This happens all to often in fact i have been guilty of it when work in a salon it’s such a easy trap to fall into.

A regular client comes in for a full head of foils. You like and enjoy time spent with this client. maybe she tips well? When the service if done and it’s time to pay you say ‘I have just charged you for a half head today’ Da! Why. She came to get her hair done. She expected great service. She expected a great job. Did you short change her with the foils? Did you rush her through? Then why give the discount, are you not worth your fee? Where do you draw the line?

Another great one is a client is have a tuff time money is tight, [well it is for us all]  but you feel sorry for her. After the service you say i’ve take £10.00 or $10.00 off your bill today hope things get better for you. A great gesture but what ever she is going through she chose to get her hair done she knew the cost.

Who’s money are you giving away by no charing the full amount? The salon’s yes certainly and your own as your commission will be less.

In both the above cases you are putting out messages . One price is subject to change if we or I so chose.

I know we over charge or are slightly expensive but i can be flexible!!! NO NO NO

What we need to see at the end of the day good days work good days takings! It’s not me not being caring or understanding it’s business it’s drawing a line.If your a member of staff paid on commission your short changing your self and the salon. If your an owner what do you think this might be costing you weekly or monthly?

Making clients feel special is what we should be doing every day every visit. Doing an exceptional job each and every time. We are in the business of service we offer skill and expertise. We you don’t need to cheapen you self with discounts.

Consider both as management and indeed a staff team if you did not discount and put all the money aside, what could it be used for? In house training, going to an education event or seminar, new pice of equipment. Things that both you as owners or stylists team members can and will benefit from.

These newly learned skills or new equipment will in the end add to your skill level and improve the service you offer. Ultimately the client benefits.

 Hard nut to crack!    

This is a hard nut to crack in any salon. For owners when you have a staff meeting it may not go down very well. You might be thought of as being mean penny pinching. Stylist’s you have to think about the business side of this if it were your salon would you want hundreds of pounds or dollars a month just not coming into the business?

To end this starts with a group meeting draw aline no more as of now! If you have a receptionist then she will be key to stopping this. If not then careful monitoring of the day book the services being done and fee;s charged will be required, a little re education. You will notice a difference over avery short time it adds up!! Consider this when an existing client recommends you to a friend or work mate  do you want to be recommended for.

A. the great service and job done!

B. the great discount that the friend will now expect?

                                    Discounting is money floating away!

1. Discounting .

This is taking off either a pound or dollar value or a percentage of the clients service bill total. This is relatively easy to find and stop from happening.

2. Undercharging.

Often occurs when discounting is trying to be covered up. It can happen as full head of foils charged as half head or T section, Cut blow dry charged as wet cut, it goes on not always easy to find, not always easy to stop 

3.Discriminating Discounting.

This is a really odd kind form of discounting because in this instance you discriminate against your good clients that pay you full price for their services and they visit regularly. While other clients that only have some of the salons services and visit irregularly are discounted every single visit. You know the students, the senior citizens, the children and so on. You have a consistent policy across the board.

4 A Welcome or incentive discount.

Another one that I see a great deal of. Special opening offer 30% off any one service on first visit. What does this say? We are expensive.We over charge, but come in a for a one off cheap job!!! your new your exciting your professional your offering something new and exciting why cheapen this with an opening discount!!!  

                   Front of service friendly, efficient, professional, receptionist!


When you discount or undercharge where do you think this money come from?

It doesn‟t come from the money you would have paid for the salon rent, it doesn‟t come from the money you pay for your professional products and it certainly doesn‟t come off the wages you pay your team.

The discounted money comes out of your profit. That‟s the only place it can come from. And the profit is essentially what you‟re in business for, isn‟t it? The discount that‟s given to your clients is taken from the money needed to grow your. If you feel that you need to appeal to all markets and so wallets then this is why or when you have a structure of fee’s based on experience.

An example of this that works well would be.

A newly qualified stylist might get all the students Why? Well one newly qualified the charges might be more affordable to a student, students have friends , students will not always be students. The goal being build up trust respect grow together as one gains more experience the fee’s go up as the student becomes qualified she they can afford a little more.win win no discount!

Make you staff aware that when discounting they are not only reducing their fee so their commission but they are giving away your profits.  The profit you need to grow and support your business.

                               A happy client happy with look happy with the service happy to pay!

I have started working with Karen and David and their team at salon success. It’s a relationship we have been building for well over a year now one built on mutual respect and trust.  The support material they have and offer is first class and comes from. Salon knowledge and professional experience gained from years in our industry.

For me  life is a journey one of learning and growing an adventure. To fully understand the ‘Salon success’ Philosophy and program. I have for the last three weeks embarked on being a member of the online line business support and mentoring program. 

This has involved committing to actively using both reading material, listening to the audio support material. All supplied and doing the suggested exercises eye opening even to me a seasoned professional. it’s easy to read and listen to but guess what. Like every thing the work has to be done to succeed so it’s a challenge. Worth while yes it has been. It motivated me to write this !!!

This is what has inspired me to talk about Salon success and the KarenDavid support program.    

for more information go to.

karen david .com                               


Much of what i write and indeed what Karen and David at salon success talk about is common sense and yet it so easily gets lots or forgotten about.We all need little reminders from time to time some of my suggestions might sound harsh even uncaring not the case.

I love this profession and industry and indeed respect greatly all the clients i have worked with over the years some who still remain friends however much distance is between us. That respect is built on me offering sound honest advise caring and charging a fair price for my time and skill.

If it’s built on being cheap affordable or discounted then it will fail as a relationship.

Past business how it worked without discounting ! value quality skill service! 

I used to work doing education on the road a great deal but i also had for down time a home based salon it was a great business specialising in colour and colour correction. I charged an hourly rate occasionally a new recommended client would book for an a consultation prior to booking an appointment. this was how i worked.

Moving on hourly rate and not having the huge running cost of a traditional salon made what i did great value for client kept me fully booked weeks in advance.

However if a client ever said i was recommended  to you by ****** she said you great really know your stuff and your sound so much cheaper than the salons in town!! Hum I would say really thank you for coming but this is not going to work for me! If your only hear because it sounds cheap then i’m not the guy for you!!  I built up a business and a reputation of on not being cheap! it works it really works.  

Mike B2MR:    


 

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Mentoring support salon challenges.


Welcome to BACK2MYROOTS B2MR regular postings of fresh new topic’s                                         http://www.back2myroots.co.uk/

With the start of the new year and the challenges that can face us all in these challenging economic times.We all have to able to adapt.The challenges facing both owners and mangers is one of how to steer a salon and business through these unchatered waters. We have to as managers be like the conductor of a large orchestra are team our staff well rehearsed in the role they play but we have to be open and ready for change. like that well practiced orchestra ready to step things up change the temp.switch from that orchestral tempo to jazz ! All businesses and organisation must stay flexible ready to take advantage of new opportunity and challenges.

 Education. Mentoring. Support.

The tools are all available to us but in so many cases we don’t access them. Why is this?Are we really that perfect or is it that we don’t want to expose our weaknesses? Our worst enemy is our self. Admitting that help is needed. Raising a hand saying I don’t know! How do we protect our selves from exposing our weaknesses. Ego and Fear are our worst enemy we must put them aside seek out help, skill training, Education. So many program’s and tools are available to us. Not free but not expensive it’s investing in one’s self it will give you the edge! Those tools and skills you need for success. What form does this help assistance come in? Well hands on teaching, sharing, techniques and skills. Support can come in the form of personal help from qualified skilled consultants and educators both key to spending time with listening to and learning from building up a relationship with.

Then there is the written Books, Education material. Be it new product information, maybe a new colour chart with an education section often not read and studied by stylists. They use the excuse! oh I’m hands on i like to use and feel the product! Back to those faithful friends fear and Ego. A mentor someone with an open mind with many years of experience who can share vision with you listen to you guide and advise help you to reach your goals. This can and will only work with an open mind honesty and willingness to listen do the work! Oh yes I forgot to mention none of this works unless you are committed to the tasking. Parting with some hard earned cash this show commitment. Being prepared to listen, take up the challenges. Do the work reap the rewards.

None of this is an instant fix. it a journey and an adventure built on honesty and trust the skill the experience that can be gained can be beyond your wildest dreams . The doors that can open. The opportunities that can arise. The direction your career can take are immense. The hairdressing Industry. Our chosen profession has so many career paths to choose from as a start sit down list how many different avenues could be open to you .

Such as:

Salon stylist.

Colour technician specialist in colour correction.

Educator for a colour company.

Stage work artistic team. Photographic work.

Cruise liner work.

College lecturing levels of NVQ. Salon sales,

Working for major hair colour company.

Consultant.

How much of a list can you write? Think about what your goals are? Now consider this with all the different mediums available to us Phone, Skype, Video, Internet. Help and advise it at your finger tips all you have to do is ask. Support is at hand weekly monthly updates, communication. Over the coming weeks it is my hope to be able to offer access to these types of tools, support, consultation,and mentoring assistance. All these are things that you can sign up for and get involved with. It has been my goal since I started this online work posting topic’s writing blogs. To be able to offer support provide the tools to inspire and raise the professional bar standards and image of our industry and profession.

I would like feed back comments thoughts on this topic. Mike B2MR

I can offer assistance and help with education technical skills information available via my web site http://www.back2myroots.co.uk/

The two links below. Offer access to both written material and online mentoring coaching support program.

http://www.doubleyoursalonsales.com/   http://thesalonsuccessclub.ning.com/

 

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Encouragement for trainee hairdressers stylists.


Back2myroots : A place to share thoughts and grow idea’s. B2MR

I decided today to share some views posted by other fellow professionals on our industry and what they would share with any one who is thinking about or training to be a stylist.

I was very pleasantly surprised by the positive energy commitment and passion of these comment. I hope they will inspire others to share and those coming into the industry to embrace it.

For it’s an adventure a journey with challenges and choices but one well worth taking.

Here is the Question:

Question: If you had an opportunity to talk with young training stylists what would you share with them about our industry and profession. What advise would you give?

Here is some of the advise 

Education , don’t be afraid to ask questions. Work together with other stylists to share knowledge within the salons you work in. Go the extra mile to let your customers know how much you care about them and appreciate their business. Don’t be afraid to give your time for free to create business. When I moved to Vancouver and was just starting out , I gave haircuts to strangers for 5 dollars, just got them in the door. I also put up a poster and the Nursing college to offer discounts to the students. It is better to be working for free than not at all because you are building experience and repeat business that will take care of your future.

Take your ego out of the profession, it never does anyone any good. My parents were both hairstylists and excellent at what they did. My father always told me to shy away from the Posers, and the Primadonas. I think that was good advice.
Don’t be afraid to ask questions of your clients. The more you get to know them the better you can understand how they like to look. A really good question on first meeting is, Do you like to make a quiet entrance in a room full of people or do you like to stand out right away?
Most importantly ,if you don’t like what you do , it will be very difficult to do well at it. Hairdressing is something you have to love!!

More!

I would tell them  ENJOY THE RIDE!!! It is a big, Fun, exciting, challenging career, filled with endless opportunities for personal and professional growth!

More !!!

That it’s not for everyone….If you have the talent, don’t give it up because there is no other job out there remotely close to this industry. Stay on top of Education! there is always fresh new people coming into the industry to keep up with 🙂 be dependable, listen well and never be afraid to ask questions. If you put your ALL into your work and keep patience and persistence, it will pay off in the long run. Never sell yourself short, there is too much opportunity out there :))!!

last one!

I would say dont be afraid to make mistakes – make as many as possible while your are training , Ask ,ask and ask again all the dumb question you think you have and watch -shadow a senior- question why on everything . Put yourself out there confidence comes from doing and dont beat yourself up too much, enjoy and have fun with it .

I would like to thank the members for these comments and for sharing them i hope they inspire others! 

My hope is that trainee stylists and any one think about hairdressing as a profession  and career choice will get inspiration from these comments
 

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Salon stylist seasonal pressure.


Welcome to BACK2MYROOTS B2MR: regular postings of fresh new topic’s

 Seasonal salon pressures :

As we approach this very busy season for both salon owners and stylists. we should take a moment to make some choices regarding how we are going to deal with and approach the next few weeks of increased and demanding business. Sometimes short term gain can lead to long term pain! Oh and don’t over do the decorations!!

For the client it’s a very social time parties at work, family events. For us the stylist it’s that balance of trying to fit everyone one in keep everyone happy, I say balance because it’s so easy to get caught up in the busy rush and forget the service take short cuts over book to the extent of upsetting maybe even loosing clients.

Remember its all about time management and being organised  but also remembering you only have one pair of hands. It’s about team work! it’s trusting and relying on the receptionist to do a great front of house job in both booking but also time management.

You still need to offer the best service experience that consultation that recommendation for products and maintenance. Traditionally the next few weeks mid November into Mid December is technical work time so concentrate your time on this. As Christmas and shopping frenzy kicks in so does the need for social hair !! party fun stuff. The closer we get to Christmas the more chance of missed appointments and lateness as the pressure of the shopping the gifts lack parking,so be ready and prepared.

A quote I liked on a  group I manage:

As a consumer. I would really appreciate if a lot more hair salon would prescribe products / recommend / give advice to help maintain or improve the condition / styling of hair.  

This was posted in response to a topic i posted but it goes to show that clients do want advice help guidance it’s what they come to you the professional for.

If we get so wrapped up in the seasonal over booking something must suffer normally service!

Offering advice on products and how to maintain manage a style once home is part of the support and follow up service we should offer. At this time of year great deals can be had by clients on christmas offers share this with them.

Back to the busy season making appointments and sticking to them staying on time is key to staying in control. It is the job of the receptionist to run the front desk handle clients booking, and sometimes those late arrivals that can destroy a day, for you the stylist but also all clients booked because of this one lateness the knock on effect will impact everyone.

I suggest a 15minuite rule later than that it’s rebook for this to work you have to be consistent all year round about this policy don’t implement it the weeks running up to the Christmas season.

If you want to take advantage of all the extra season business extend your hours don’t over book your day beyond what is possible work harder in December take some time in January it’s all about balance your clients will respect you much more than if you keep them waiting short change on service or make a mess through rushing.

Remember you can only do what you can. those clients demanding last minute appointments well some may feel let down so make a point now of encouraging them to book.If they don’t then you cannot feel bad they let them selves down by not being organised.

Remember you still need clients in January!! Think about your day the way your booking appointment colour technical work at the start of the day allow some time at the end for up do and styling looks many want for the party season. It’s all about balance not stress. Concentrate on the client in your chair the service the rest will take care of it’s self if the salon and team are all working together

.

enjoy the season embrace it stay positive have fun

Have fun but don’t over do the celebrations

http://www.back2myroots.co.uk/


 

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The hair salon challenges facing stylist’s owner’s


Welcome to BACK2MYROOTS B2MR: regular postings of fresh new topic’s

                                                  http://www.back2myroots.co.uk/

What are the greatest challenges to stylist and salon owners and managers? Building up and retaining clients. Attracting new business. Being competitive with other local salons? Having that trusting relationship built on. Skill, honesty, creative talent with our clients and staff. ! Oh! And service.

As stylists we can so easily get caught up in being busy staying busy slightly over booking that we forget what is really important. The client. The service. The consultation. The after care advice and so  product sales advise.

Over the years I have come to realize that all of the above points are key to success. They are also the main things we as stylist’s forget, take for granted. These are the things we need to stay on top of, make part of our daily routine when working with our clients.

Salon owners and managers need to consider the location when setting up a new business. The image. What are your goals? How do you become part of the community you hope to serve?

Above: one of the two new salons this was formerly a salon existing business, so new ownership new appearance. new idea’s new vision

Below the salon well situated in between the two salons that opened recently but this one closed down as the two new one’s opened who has it right i wonder ?

I have recently watched two new salons open in the city where I live. They are a few streets apart for this to happen two salons closed. Is the progress or poor planning time will tell. A topic for another day. But worth a mention both these new salons have come into town expanding from smaller towns. Both have the same idea both looking for a piece of the pie! Hum!!! Battle of the newbies. Who will stand the test of time.Who will the paying public endorse in the hard economic times? Both have invested in a fancy up market look both very different. I did try and see if i could have an appointment to talk with one owner about vision concept goals. No response was forth coming ! fear is normally what holds owners back from talking openly.What do they have to fear ?

Above: Second shop newly opened the challenge is on. Can it, will it. Attract enough new clients will the local community embrace another salon in the city? it markets it’s self as 5star hotel treatment that might put some off! just a thought. Image and what we present to the public is so key.

Challenging our selves to make changes into how we work. Questioning what we do. How we interact with our clients is not as an easy thing. To take a long hard look in the mirror and being honest about what needs maybe a little help some adjustment. Is even a harder thing to do. Admitting we need some external help advise guidance. Even harder

I recently wrote a topic about Investing in ones self here is the link

http://mike-b2mr.blogspot.com/2011/09/investing-in-ones-self.html

This topic was one I very much enjoyed writing but i have to admit it was inspired by someone who I greatly admire. Author of Double your salon Sales.  Karen Lynch

http://www.doubleyoursalonsales.com/

This little book is a real Gem readily available in the USA and soon to be in the Uk it offers advise, asks questions, It challenges you to make changes and shows you step by step how to make them.

It covers everything we do, the daily situations that are presented to us daily.

In this book, Karen will cover all you need to do to make changes, she challenges you to follow her step by step to realise your full potential become truly successful.

My review of Karen’s book.

In writing Double Your Salon Success, Karen Lynch shows she has a true  understanding of the hairdressing world. She reveals the very essence of what makes for success by identifying the combination of service, consultation and sales that are needed to grow and be current. This book encapsulates so much of what we as stylists forget or take for granted. As Karen shares with us Pamela and Skye’s journey, she takes us on a roller coaster ride from start to finish. She reveals their struggle to make their dream a reality which is at times frustrating and emotionally upsetting and at other times exhilarating. As we read, we think “hey, that could be me; that is so right; what a great idea.” From start to finish, this book is a thought provoking and entertaining read that will leave you wanting to take the challenge to walk a new path to success.

The things we do define us. It’s these things that motivate, and inspire us. Question who you are, what you do, what really empowers you. The challenge is to ensure you have the right knowledge and tools to feel empowered. That feeling of positive affirmation will help you take charge and live your dream.

Courses be they. Technical. Hands on. Shows or demonstrations, are all very worth while.

However the real motivator is being creatively challenged, getting excited, having fun at work and in your life.

The real key to this is. The service we offer. Our communication and consultation skills. Honesty when giving advise on after care and sales.

Its this book that raises the questions, offers the answers, Karen has a finger on the pulse of our industry. It happens that with all my years of experience all that this industry has challenged me with given me, showed me, all this has proved that service, consultation, skill and communication are the key tools we all need to have.

Being able to put one’s Ego aside and having the right level of humility we can all challenge our selves constantly striving to grow and help others to attain higher levels.

For those of you in the USA another wonderful source of help and inspiration would be another lady whom I have a huge amount of respect for like Karen passionate and motivated industry professional

Kathy Jager based in Chicago Illinois  do take a look at both these links and sights so much helpful insightful information.

http://www.kathyjager.com/

As we head towards the end of the year start to think of a new and different approach to work to your clients your business for the new year make plans now set goals take action.

Mike B2MR

 
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