Back2myroots : A place to share thoughts and grow idea’s. B2MR
These days knowing how to cut hair. Colour or dye hair is not enough to succeed!
The hair salon for so long classed as a safe little to no risk business. Everyone will always need a haircut. low overheads and good profit margins. But not any more to owning a salon, being good with people being a good all rounder is not enough. These are challenging times and more and more we hear about struggles. We hear stylist and owners questioning what used to work does not any more. Clients have the ability to look for the best deals and discounts.This questions customer loyalty and client retention. Stylist want more than just a basic wage.Young stylist leave college with such high wage expectation newly qualified they think they know everything and world is their oyster!!!!
Product’s many have improved some are misleading and dangerous. As professional we have to make and hold some of the manufactures to account. They have to be more transparent about product content and any possible health implications. Insurance, liability, health safety. tax, licenses. Is it all worth it?
The global shift in economies has touched every one for many created fear and a longing for the good old days. I feel that although things are tuff and everyone is sailing in unchartered waters, the true professionals the ones who can embrace change will come through these hard time stronger and better equipped for the future. Change is scary but it’s also positive. Innovative thinking staff collaboration, creativity. These are the future.
These standards and etching have to start at grass roots in the college and academy with the young apprentice encourage that wanting to question and lean that need for answers. That passion this will only come when standards are raised by those running and teaching in these institutions. The future is training up the stylists of tomorrow and making sure they have product awareness and are ready to question and demand answers. Salons teams have to be on the right and the same tracks to succeed.
Salon owners have to realise that discounting is very short sighted it’s a game when salons in any area start the discount game all business suffers. Service, skill, creativity, honest, communication, value for money these are the keys to success. Having a strong and focused team all working together. Work together share the rewards together.
How ever tuff things are for you and your business it will get better it can better. Reach out for help an support think out side the box. Challenges are how we grow and get stronger we are in the business after all of solving problems and correcting wrongs!
We have to embrace this changing world and all the issues that we face in our business. We have to communicate and net work We have to seek out others to share views with ask for professional help .Most importantly remember why you came into this industry what was your vision? Has it changed? Does it need to change? Change and the challenges it presents are positive.